When we talk about color, the conversation often centers around color management— the art of getting the best color, consistently, across every possible device, on every medium in use. And while that is absolutely an important conversation to keep having as technology continues to evolve, it’s not the only color-focused topic to explore.
Point of Exploration: Color Spaces
Color spaces are the inherent boundaries defining the color that can be, or should be able to be, achieved by a specific technology, or an agreed-upon space within which acceptable color can be achieved. When a customer comes in wanting a very specific shade of blue, and they want it printed on three different substrates, all with their own white points and ink saturation levels, having a common color language to use to describe what the final result should look like is critical.
But while the wider print industry has several official color spaces, the wide-format market, specifically, has lagged a bit on that front.
Read the rest of this story on Wide Format Impressions.
