The French electronic music duo Daft Punk has a lot of merchandise, like T-shirts, posters, yo-yos, skateboards and pens from Fisher Space Pen Co., Boulder City, Nev. While the band’s selection alone is impressive, their latest marketing technique is even more appealing: Each item is advertised in a style that’s reminiscent of ’80s magazine spreads.
Here are a few of the standout items:
