HALO Branded Solutions, San Diego, recently concluded its annual national sales meeting with record attendance of more than 250 of the company’s top account executives and more than 150 supplier personnel from HALO Branded Solutions’ Preferred Supplier Program at the Rancho Bernardo Inn, one of San Diego’s most exclusive resort properties.
The meeting included keynote speaker Brian Smith, founder of Ugg Boots, providing lessons in overcoming adversity and building a brand in a crowded marketplace. Key HALO Branded Solutions apparel manufacturers sponsored a fashion show featuring the latest colors, trends and styles in apparel. HALO Branded Solutions provided a half-day series of education on marketing to millennials, social media strategy, calendar sales, and the company’s award-winning marketing tools and new incentive platform.
More than 140 industry suppliers participated in education sessions over two days and a single-day trade show exclusively for the HALO Branded Solutions team. Evening events included a wine-blending competition at the Bernardo Winery, outdoor dining with a large fireworks display, and a harbor tour and full-moon pirate party on the HSM Surprise, a tall ship made famous in the movie “Pirates of the Caribbean: On Stranger Tides” to close out the week.
“HALO meetings are always first class, from the resorts they pick to the educational format they provide,” said Brian Porter, vice president of Pittsburgh-based Pro Towels and Richmond, British Columbia-based Kanata Blanket Company. “What is really noteworthy is the excitement of their account executives. They come looking for ideas and opportunities, providing a great audience for a top supplier, like Pro Towels.”
“The HALO account executives in attendance represented over $180 million in 2015 sales,” said Jim Stutz, executive vice president of HALO Branded Solutions. “The information and inspiration provided at this meeting by our suppliers and speakers energized our industry-leading sales team for the second half of what is on course to be another record-breaking year at HALO.”
For more information on HALO Branded Solutions, visit www.halo.com.
