As wide-format printing technology has evolved, adding additional capabilities and opportunities for producers to differentiate and seek higher margins, the range of applications that can be produced has expanded in kind. One of the newer opportunities available for print service providers (PSPs) and their customers is the ability to print textures or finishes, offering a tactile and/or visual “bonus” when compared to flat printing on a flat substrate. Wide-format Impressions explores this opportunity with three OEMs whose systems offer printed finishes or textures.
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