iPROMOTEu Announces Industry-Wide Dunk Fest 2008

Wayland, Massachusetts-based iPROMOTEu announced the establishment of Dunk Fest 2008, the first ever NCAA college basketball tournament challenge exclusively for the promotional products industry. The goal of Dunk Fest is to create enthusiasm and spirit, and to foster friendly competition, among those working in the promotional products industry. Advertising Specialty Institute (ASI), based in Trevose, Pa., and Norwood Promotional Products of Indianapolis are also sponsoring Dunk Fest 2008. In years past, iPROMOTEu organized a tournament challenge just for its affiliates and preferred suppliers. This year, iPROMOTEu decided to open up its tournament challenge to the entire promotional products industry.

Four winners will be recognized and presented with trophies and cash prizes at The ASI Show in Las Vegas this April. The four winners will be the top-scoring distributor, distributor salesperson, supplier and service provider. The overall champion will be the highest scorer among the four winners. Trophies and $2,500 in prize money will be distributed to the winners, with $1,000 going to the champion and $500 going to the other three winners.

Individuals working as or for a distributor, a distributor salesperson, a supplier (including a supplier salesperson or a multi-line rep), or a service provider are all eligible, and encouraged, to participate.

Ross Silverstein, president and CEO of iPROMOTEu, first imagined Dunk Fest: “I’ve always been a huge sports fan, and I love this tournament. Instead of hundreds of smaller, company-wide tournament challenges, I thought it would be neat to have one large tournament challenge for the entire promotional products industry,” he said.

To learn more about Dunk Fest 2008 and view a complete list of rules and qualifications, visit www.ipromoteu.com/dunkfest.html

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