Maple Ridge Farms, Mosinee, Wisc., appointed Ray Rodriguez to its newly created position of eastern regional sales manager. Rodriguez, a 30-year industry veteran, will direct multiline sales representatives to distributors from Maine to Mississippi.
“I have known Ray for many years and have a great deal of respect for the outstanding work he has done with some of the most recognized supplier brands in the industry,” Tom Riordan, Maple Ridge president, said. “We are excited to be able to put his expertise and talent to work at Maple Ridge to continue to strengthen our presence with distributors in his territory.”
In his new role that started May 1, Rodriguez is responsible for eastern region sales activity and assisting Riordan with developing Maple Ridge’s sales and marketing strategies.
“Maple Ridge Farms is poised for explosive growth, and Tom Riordan has made an extraordinary commitment to make Maple Ridge Farms the best-of-the-best in the food gift category,” Rodriguez said. “I am incredibly excited to join Tom’s team and lend my experience in advancing the company’s continued history of success.”
Rodriguez previously was president of Multiline Marketing Group, a national independent sales rep group for the promotional products industry, and served in sales management at an award and recognition company and a drinkware supplier.
Rodriguez also started working in the same capacity May 1 for apparel supplier Apollo Group, Gardena, Calif.
“This shared position as eastern regional sales manager for both Maple Ridge Farms and Apollo will provide for a strong, comprehensive offering when presenting both lines to our distributor network,” he said.
For more information, visit www.mapleridge.com and www.apolloemb.com.