Bridgeport, Connecticut-based Prime Line, the exclusive supplier of BUILT products to the promotional products industry in North America, has expanded its line of BUILT products to include a new sleeve for the Kindle Fire and two new cases for the iPhone 4S/4.
BUILT’s new Kindle Fire Sleeve has a lightweight, form-fitting design that secures the device in place without adding bulk. Made from neoprene with a plush inner lining that helps safeguard the screen from scratches, it travels easily in purses, bags and briefcases.
Both the Kindle Fire and BUILT’s sleeve for this model are selling very well,” said Jeff Lederer, president of Prime Line. “This is a welcome addition to our expanding category of technology cases. For distributors, it’s a great opportunity to generate sales by selling this item into programs and company stores, where it is a natural fit.”
Prime Line has also added BUILT’s Silicone Soft Case and Ergonomic Hard Case, both of which fit the iPhone 4 and iPhone 4S. “The iPhone is the dominant player in the cell phone market and adding these new cases furthers our objective of becoming a ‘go to’ case company for all mobile devices,” Lederer said. These and other BUILT products can be viewed at www.primeline.com/BUILT.
The BUILT line is available with the same benefits and services that Prime offers for the rest of its products including no minimums or less than minimum charges, free rush service and four-color process printing, among others.
For more information, visit Prime Line’s website.