Boundless, Austin, Texas, has appointed Tiffany Price to lead the distributorship’s marketing team as vice president of marketing.
Price has more than nine years of online marketing experience, including launching new products, optimizing existing products, leading integrated marketing campaigns and driving growth for fast-paced e-commerce companies. Price also has successfully created and managed large teams, fostered collaborative environments, and led major change initiatives.
In her most recent role as director of email marketing at Vistaprint, Price worked with the North American email marketing team, producing email content to drive engagement. She also brought about major improvements to one of the largest channels in the organization by proposing practices and focused on driving long-term value to the marketing program.
At Boundless, Price will be working alongside the CEO and vice president of sales to grow brand awareness, and drive sales for the company and its sales partners.
“Tiffany has an impressive track record of driving growth and innovation in an e-commerce environment, and we are excited to have her join the Boundless family,” said Henrik Johansson, CEO of Boundless. “Our customers increasingly ask us to help them at a strategic level, to both optimize promotional marketing and to deliver online and offline spend management. Tiffany brings a unique skill set, combining both product merchandising and e-commerce expertise, and her addition to the team will only enhance our ability to deliver high-caliber marketing results to our customers.”
For more information on Boundless, visit www.boundlessnetwork.com.