A new December webinar hosted by Transfer Express, Mentor, Ohio, focuses on the “four Ps of marketing” and applying them to a T-shirt business. The free, interactive online class will introduce viewers to the controllable building blocks that are foundational to an effective marketing strategy, and explore their implementation in the context of decorated apparel sales.
The webinar will focus on the “four P’s”—price, product, placement and promotion—and will allow viewers to interact in a marketing strategy,and learn about what they can to optimize the dynamics for maximum success. Topics include the effect of pricing on sales and profits, making your garments stand out, when and how to promote products, and how to promote a brand.
The webinar will take place on Dec. 8, 2016, from 2 p.m. to 3 p.m. Eastern. Interested parties can register here.
For more information on Transfer Express, visit www.transferexpress.com.
