For some of us on the PM staff, horror movies just never clicked. But maybe it’s time we give them a real shot. (“Hocus Pocus” counts as a horror movie, right?) While we give ourselves a mental pep talk before jumping into the spookiest time of the year, here are five not-so-scary promotional items from the past week…
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How California’s Garment Worker Protection Act Impacts Apparel Sector
California Governor Gavin Newsom signed a bill into law that will require the state’s garment factories to pay a minimum hourly wage in addition to giving workers other benefits. The Garment Worker Protection Act is designed to help ensure workers are paid properly and create a safer working environment, but opponents of the law believe it could lead to job losses…
Read MoreGrossman Marketing Group Acquires Symbol Marketing & Promotions
Grossman Marketing Group takes another step in its efforts to further expand its New England footprint as it announces the acquisition of New Hampshire-based Symbol Marketing & Promotions. The move expands Grossman Marketing Group’s relationships in the technology space…
Read MoreA24 Created 150 Real Swords as ‘Green Knight’ Promos (and Sold Out Immediately)
In A24’s “The Green Knight,” Gawain is given Excalibur by the king himself to engage in combat with the Green Knight of the movie’s title. In real life, you can get the sword for $450. Or, you could have, if you acted in time. They sold out pretty much immediately on the A24 store…
Read More2021 Top Distributors: How BAMKO Nearly Doubled Sales While Facing Pandemic ‘Pressure Test’
As part of our 2021 Top Distributors list, we asked some of the top-ranked distributors about how they fared during the first year of the pandemic, their thoughts on the industry, their future plans and more. Here, we talked to Joshua White of BAMKO, the No. 9 company on this year’s list…
Read MoreArby’s Released Sweats That Were Smoked by BBQ Pitmasters
To coincide with the release of its new Country Style Rib Sandwich, Arby’s is releasing a line of sweatpants and sweatshirts that were actually smoked just like the meat and then vacuum sealed so they’ll still smell liked smoked meats when you wear them. The limited line is (of course) sold out…
Read MorePromonoise: A Beautiful New Sound Has Arrived
Alex Morin (formerly of Debco) recently launched Promonoise—a new take on promotional education resources. The first phase of the launch will feature a series of blogs under the “Mentor Series” banner, accompanied by podcast audio of those blogs. An e-book will also be launched…
Read MoreDave & Buster’s Dropped a 40 Ft. Branded Banana on the Street to Show How Big Their TV Screens Are
Dave & Buster’s, trying to make sure that we all understand just how huge their “Wow Wall” 40-foot TV screens are, took the “banana for scale” meme to new levels by placing a giant, branded, inflatable banana on Hollywood Boulevard. There’s also a virtual component for those outside of Los Angeles…
Read MoreYear-End and Holiday Promotions: Tips, Product Ideas and Advice From Suppliers
Nick Lateur, director of national accounts for specialty brands at HPG Brands, said that the best time to start thinking about year-end and holiday gifts would have been “like, a month ago.” That’s true—but there’s still time if you act fast and know what’s selling. Here are some ideas for year-end and holiday promotions…
Read MoreH&M to ‘Challenge’ the Branded Merchandise Market Via ‘Creator Studio,’ On-Demand Printing
Creator Studio, a new project by H&M, will first work with musical artists to run merchandise stores. The company will lean on its supply chain and global network, as well as its significant on-demand printing capabilities, to “challenge the market of branded merchandise around the world”…
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