Recently, we had the opportunity to speak with Mark Pomerantz, sales and marketing director of Xeikon North America, about Xeikon’s upcoming presence at PRINTING United Expo, as well as digital embellishments and the rising demand for brand protection and security, and why paper-based flexible packaging is exciting. During that discussion, we also explore why digital…
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In 2023, Printing Impressions explored print market trends in key segments within the commercial printing sector. Here, five industry professionals update us on the state of the industry from the standpoint of their business operating within a particular key segment. They share market changes, barriers to success, and key strategies. Although the individuals share their…
Read MoreWhile some might choose to look the other way in the presence of, in this case, racism or sexism (consider that discrimination based on age, cultural heritage, sexual preference, and disability can also occur), the act of excluding a person as a potential customer is not only bad for society, it’s bad for business.
Read MoreLast month, the newly formed Congressional Printing Caucus was announced, marking a “first-of-its kind bipartisan Caucus dedicated to advancing a public policy agenda that benefits and protects America’s printing industry and its rich, diverse, and varied communities,” according to a press release. “The Caucus will provide the Alliance with regular opportunities to educate a core group of lawmakers and their staff about the issues, legislation, and regulations that have a potential effect on the printing industry,” the release continued. But what is a Printing Caucus and what does it mean…
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There is an opportunity in the print market for digital embellishments. It’s a matter of figuring out where to find the opportunity and how to take hold of it, along with understanding the challenges.
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