Movie writers and directors are pretty good at injecting humanity into characters by allowing them to be fans of real-life pop culture. A lot of times they use music as ways to flesh out characters and make them more relatable, more human. It’s also a way to make the time period setting more authentic. “Captain…
Read MoreAuthor: Brendan Menapace
5 Ideas for Miniature Promotional Items Kind of Like ‘Mug Rugs’
Check out this little coaster that looks like a rug. Isn’t it cute? It even has a fun little name: Mug Rugs! They’re all over Amazon, and they come in all sorts of different designs. We love seeing new ways to create a common household product, especially if it…
Read MoreBIC Graphic Hires Blair Hawley as Chief Operating Officer
BIC Graphic North America, Clearwater, Fla., announced that it has hired Blair Hawley to fill the newly-created role of chief operating officer. Hawley will assume leadership of manufacturing, customer service, procurement, inventory, supply chain management, logistics and planning, and will report directly to CEO David Klatt, whom the company hired last February. Hawley’s background includes…
Read MoreHow High-End Brands Appeal to Masses With Food, Socks
There’s a lot that goes into marketing upscale and expensive fashion brands beyond putting the clothes on really, really, ridiculously good-looking people and shooting creatively extravagant print ads. Because the thing is, not everyone can afford these clothes. As much as someone would love to buy a statement piece from Gucci or Prada, it’s just…
Read MoreColorado State Patrol Rewards Safe Drivers With Branded Gifts
Residents of Craig, Colo., were rewarded for driving safely to the local Walmart yesterday. About 20 shoppers were given small promotional gifts for arriving to the parking lot wearing their seat belts. The program was created by Colorado State Patrol Craig Regional Communication Center dispatch staff, who took it upon themselves to raise awareness for…
Read MoreStouse LLC Announces Clay Davis as New President and CEO
Stouse LLC, New Century, Kan., announced that Clay Davis has been named president and CEO of the company, effective immediately. Davis succeeds Bruce Reed, who has announced his retirement after 14 years of leading the organization, but will remain active on the…
Read MoreWeezer’s ‘Black Metal Hub’ Is the Most Extensive Band Merch Store We’ve Ever Seen
Believe it or not, we’ve actually talked about Weezer a lot here at PM. Sean and I discuss it on the podcast (as well as frequently off the air), and we’ve reported previously that the band is pretty promo-savvy when it comes to capitalizing on hype. To celebrate the release of yet another color-themed album (this…
Read MoreThere’s Michael Cohen #Resistance Merch Now, And We Shouldn’t Be Surprised
If you watched former Trump lawyer and fixer Michael Cohen’s televised testimony last week, you probably weren’t thinking, “Boy, I can’t wait until there are some promotional products related to Cohen’s current stance on the president and his role in all of this.” If you did, we advise you to play the lottery as soon…
Read MoreU.S. Delays 25% Tariff Increase, Reportedly Nears Trade Deal With China
Citing positive talks with Chinese officials, President Donald Trump delayed the March 1 deadline to increase tariffs on Chinese imports last Sunday. According to the New York Times, Trump said that he and Chinese officials made compromises on issues that have plagued their ongoing discussions, such as China requiring U.S. companies hand over intellectual property…
Read MoreOven Mitts, Embroidered Hats and More: Our Favorite 2019 MLB Giveaways
Baseball season is just about here, everyone. If you like watching Spring Training ball, then it already is here. But we’re talking about meaningful games that actually matter. Gearing up for Opening Day, MLB.com took a look around the league at each team’s promotional schedule and highlighted the best giveaway from each team. Some were…
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