Pantone has officially announced its Color of the Year for 2018: Ultra Violet. Every year, Pantone draws from the cultural zeitgeist to choose a specific hue that it feels embodies the state of the world going into a new year. For 2018, Pantone selected a color that “suggests the mysteries of the cosmos, the intrigue…
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Yesterday, Prime Line and alphabroder announced their plans to merge the two companies, creating options for distributors with both hard goods on the Prime Line side and soft goods on alphabroder’s.…
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E-sports competitions have grown in popularity immensely over recent years. As video game graphics and capabilities grow, reaching wider audiences all over the world due to online play, the activity as a spectator sport has taken off, too, with fans filling world-class venues like Madison Square Garden to watch e-sports competitions. And, like any professional…
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Cintas Corp. got approval from the Ohio Tax Credit Authority to open a new distribution center in Groveport, Ohio, a town south of Columbus and a little over 100 miles from its headquarters in Cincinnati. According to Columbus Business First, the expansion will create 69 full-time jobs, generating about $2.3 million in new payroll over…
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The head of the U.K.’s National Health Service (NHS) is trying to keep the Coca-Cola promotional truck from visiting cities and landmarks due to health…
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Campus bookstores are much more than bookstores, as many of us know. It’s a place for prospective students, current students, alumni and their families to stock up on items like apparel, drinkware and pretty much any other item you can…
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Bay State Specialty Co., Middleboro, Mass., has acquired Plymouth, Massachusetts-based Americanna Company. Going forward, Americanna Company will continue to operate under its current name as a division of Bay State Specialty Co., with all Americanna Company employees and operations eventually moving to Bay State’s Lakeville, Mass., facility. Currently, the company is still in its Plymouth…
Read MoreWhat does it mean to be a rainmaker in sales? What is a rainmaker to you? Is it the person who consistently has orders coming in from clients? Is it the person who knows how to play the long game, building up relationships with clients for future success? Or, could it be the leader of…
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“Stranger Things” has done a good job of boasting businesses through wardrobe choices in its second season. The first recipient of free publicity through apparel was the Science Museum of Minnesota, which had a boost in apparel sales and interest after the character Dustin wore a sweatshirt on the show. It seems like Dustin might…
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If there’s one thing that Disney and Pixar have proven over time, it’s that their movies are A. delightful, and B. marketable as heck. Its new promotional collaboration for the upcoming Coco (which looks absolutely delightful) hits all the right buttons in terms of a memorable and effective promotional campaign. Through partnering with Córdoba and…
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