Is your dad a big fan of baked beans? Specifically, is he a big fan of Bush’s baked beans? Even more specifically, is he a fan of Bush’s baked beans and likes golf gifts for Father’s Day? If so, buddy, you are in luck. Bush’s just announced a special Father’s Day collection of branded products,…
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The Summer Olympics return next year in Paris, and the games’ organizers and marketing teams are already reaching out to media members who will be on-site for the event. NBC Sports broadcaster Rebecca Lowe, known for covering events like Premier League soccer and the Kentucky Derby, will once again be handling the Olympics for NBC,…
Read MoreThis year’s big news out of Apple’s WWDC was the introduction of the Vision Pro headset. But, we wanted to take a look at how they commemorated the occasion with branded giveaways. This year was heavy on enamel pins and sleek black-and-white designs.
Read MoreNetflix’s latest brand collaborations include Old Spice and Athletic Brewing Co. for special “The Witcher” promos. It’s a great case study in how to use print, drinkware, labeling, and a dash of humor to make a successful campaign.
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Galaxy Balloons announced today that it has rebranded as Galaxy, More Than Balloons, with a new logo and name meant to reflect the company’s “commitment to innovation, growth, and staying ahead in an ever-changing marketplace.” The simple logo, using a red circle around the “G” is part of the company’s effort to create “a harmonious…
Read MoreBurger King locations in New York, France, United Arab Emirates, Brazil, and more are using signage and other promotional products to make the entire trip to Burger King an advertisement for Spider-Man, and it starts the second a customer pulls up, as the exterior of the restaurants are decorated, too.
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Chipotle has unveiled two Pride Month collections. One is a special edition uniform shirt option, the other is a collection for consumers that features the rainbow motifs usually associated with Pride Month.
Read MoreThe Chicago Cubs accidentally printed a bobblehead honoring Hall of Famer Billy Williams with the wrong uniform number. Williams wore 26, but the Cubs made bobbleheads to hand out to fans with the number 1 — quite a difference.
Read MoreRalph Lauren is opening a brick-and-mortar location of it’s Ralph’s Coffee pop-up in Singapore. With top-to-bottom branding on packaging, drinkware, and signage, it’s a social media-ready dining experience that others can learn from.
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While many people are still trying to figure out exactly how cryptocurrencies and NFT’s work, the debate about the usefulness and ethics of AI technology is ongoing. From a promo perspective, there are, theoretically, plenty of uses for AI in terms of art and content creation, but there aren’t many case studies in that realm…
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