Did you know that Domino’s gifted store managers branded Rolex watches in exchange for high sales in the ’80s and ’90s? It’s true, and now those branded watches are grails for watch collectors.
Read MoreAuthor: Brendan Menapace
IMAGEN Brands Welcomes Brock Spurrell to Sales Team
IMAGEN Brands, Doniphan, MO, welcomed Brock Spurrell to the company’s sales team as regional sales manager for the Southwest territory, covering Arizona, Colorado, New Mexico, Nevada, Utah, and Wyoming. He now reports to Jackie Walker, national sales manager. “We’re delighted that Brock has joined our sales team,” said Lisa LeMond, vice president of sales and…
Read More2023 State of the Industry: Changing Legislation and Problems on the Horizon for Suppliers and Distributors
In our 2023 State of the Industry report, we look at legislative changes that could impact the way promotional products suppliers and distributors do business, economic factors that could continue throughout the year, and more.
Read MoreThe Future Is Now: Harnessing the Power of Tech for Your Promos
We spoke with Mariah Wakeling, vice president/creative director for iClick, Seattle; and Trina Bicknell, chief revenue officer at HPG, Braintree, Massachusetts; about what products their companies have recently added, what they see as the biggest trends, what different customer groups are buying, and more.
Read MoreThe Latest In Fast-Casual Merch: Sweetgreen Salad Mouse Pads and More Streetwear Style
The jump from fast-casual restaurant to fast-casual merchandise brand is a common move these days. Look at Chipotle or Panera. Now, Sweetgreen is joining its competitors by not only introducing merchandise with the same streetwear-drop style as the others, but roping it into a new loyalty program to incentivize customers to join. The restaurant’s Sweetpass…
Read MoreLiquid Death Collaborated with Travis Barker on a Branded Enema Kit
Liquid Death’s new branded promotional product is a partnership with Blink 182 drummer Travis Barker: a Liquid Death x Travis Barker collectible enema kit. It’s called “Enema of the State,” and it certainly attracts attention.
Read MoreLululemon’s New Plant-Based Nylon T-shirt Is Eco-Conscious Athleisure’s Next Step
Lululemon just announced a new T-shirt line made from plant-based nylon as part of a partnership with sustainable materials firm Genomatica. Rather than sourcing nylon from fossil fuels, it uses microorganisms and fermentation, hitting another milestone in sustainable apparel.
Read MoreSports Branding Lessons from the Orioles’ ‘Homer Hose’
The Baltimore Orioles have started celebrating home runs by drinking water out of the “Homer Hose,” which is basically a beer bong but they can’t call it that. It’s fast becoming a fan favorite, and presents all sorts of branding opportunities.
Read MoreNebraska’s Awesome New T-shirt Cannon Is Just One Part of the Game Day Branding Puzzle
The University of Nebraska has raised the T-shirt cannon bar, with a new branded T-shirt cannon that reportedly launches 114 T-shirts in under 10 seconds. It’s impressive on its own, but it’s part of a greater branding experience.
Read MoreA New T-shirt Brand Is Using QR Codes to Tell Its Sustainability Story
The idea of sustainability is paramount in apparel nowadays, with suppliers doing everything they can to minimize their own environmental footprints in the manufacturing process. Customers, too, want to buy from companies they deem reputable and that align with their own ideals. The Fision, a new apparel company that prides itself on its transparency, is…
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