Brendan Menapace, Author at Print & Promo Marketing

Blink-182 and Guy Fieri Released Co-Branded Apparel for Charity

It’s a match made in delicious rock n’ roll heaven. Famed pop-punk band Blink-182 just released a limited line of merchandise co-branded with celebrity chef Guy Fieri’s “Flavortown” brand. The “blink-182 x Flavortown” collection is currently available, and proceeds will benefit the Guy Fieri Foundation, which uses cooking and education to support communities across the…

Netflix Scores Merch Win With ‘Hellfire Club’ Shirt From ‘Stranger Things’ Season 4

“Stranger Things” season four focuses on the group’s Dungeons & Dragon’s collective, the Hellfire Club, for which some of the main characters have T-shirts that they wear throughout the season. The shirts have become something of a phenomenon, with licensed versions available in Netflix’s online store and at various retailers, and an army of knockoffs available across the internet…

To encourage donations of blood throughout July, the Red Cross is partnering with Discovery Channel to give people the opportunity to win an awesome “Shark Week” merchandise package. The merch includes a cruiser bike, a smokeless portable fire pit, a paddle board, a kayak and a $500 gift card. There’s also a special T-shirt for anyone who donates July 21-24…

Bacardi has combined a few trends in promotional marketing—QR codes, musician partnerships and streetwear collaborations—to create a clever new apparel campaign. Along with streetwear brand NAHMIAS and producer Boi-1da, Bacardi made a line of apparel that feature QR codes, which people can scan and listen to music by up-and-coming musicians…

A24, the film distributor behind movies like “Uncut Gems” and “Everything Everywhere All At Once,” recently announced a new membership program, A24 All Access. The program gives members exclusive first-dibs on items like apparel, birthday gifts, and other branded merch for $5 a month, combining the best of subscription services and streetwear brand exclusivity…

Canada Introduces Sweeping New Single-Use Plastics Ban

In an effort to curb plastic pollution, the Canadian government has prohibited the manufacture, import, sale and eventual export of six single-use plastic items: checkout bags, cutlery, food service products containing “problematic plastics,” straws and more. The ban on importing will come into effect in December 2022, with the sale prohibition going into effect December 2023…

Ohio State University Trademarked ‘THE’ for Branded Merchandise

After being told in 2019 that, no, you can’t trademark the world “The,” THE Ohio State University has successfully secured the trademark for “THE” to use on branded merchandise. https://twitter.com/JoshGerben/status/1539610553412452355 If you watch NFL games where the starting lineup says their names and where they went to school, you’ve probably seen a few Ohio State…

Uyghur Forced Labor Prevention Act Takes Effect: What Apparel Sellers Should Know

The Uyghur Forced Labor Prevention Act (UFLPA) took effect on June 21, targeting goods produced in China’s Xinjiang Uyghur Autonomous region. The region has been a topic of debate in recent years, as human rights groups claim the Chinese government has forced the Uyghur minority into labor camps. In response, U.S. companies that source apparel from China should brace for disruption…

KFC wants to shine the spotlight on its selection of sides. To do that, KFC is including side dishes in the “Finger Lickin’ Good” motto by giving away little sporks that fit over your fingers. KFC has been using sporks in its restaurants since the 1970s, but these smaller models are “ergonomic and gastronomic [pieces] of table-ware tech” perfect for items like corn or mashed potatoes…