How to Lead Today, Part 1

To flourish and remain relevant in this highly competitive and rapidly changing industry environment, you must be very clear about who you are, what you are and what you deliver in terms of value, meaning, leadership and professionalism.

Read More

Cocktail Party Marketing

The “traditional” marketing was known as outbound or push advertising. Under the new rules of marketing, because of changes in buyer behavior, inbound marketing is becoming much more effective and popular.

Read More