Author: The Promo Biz Coach

Today’s blog post will give you five proven strategies to get more done in less time and avoid being overwhelmed.

As a business coach for the promotional products industry I hear lots of challenges that promotional sales professionals are facing. Here’s a recent dilemma that a new coaching client came to me with. Perhaps you can relate.

Having a thorough understanding of your customer’s needs will help you better meet their needs, sell smarter and increase your revenues.

The summer is a great time to catch up on your reading. While others may be reading mysteries or romance novels, I really enjoy reading business books.

Being a sales and marketing coach, I am always on the lookout for stellar service and strategies I can model and share with my coaching clients.

Last week I had the pleasure of presenting at PROMOTIONS EAST in Atlantic City. One of the sessions I facilitated was “The Women’s Selling Advantage.” I believe women have several distinct advantages that put them in an enviable position in the promotional products industry.

Are you concerned about all the competition for your business these days (and who isn’t)? Are you worried your clients may “jump ship” if they find a competitor with a lower price? Here’s how you can stand out and get more sales without cutting your price.

Last week Chris Matthews gave a passionate commencement speech at Temple University in Philadelphia, “5 Rules for Life.” Here are Matthews’ five rules and my selling smarter take on them.

This may be contrary to what many in our industry have been trained to do, but I don’t believe cold calls are an effective prospecting strategy.