How to include them in your fall promotions.
Read MoreCategory: Apparel
3 Labor Day Promotion Ideas
How to find potential Labor Day clients and implement a promotion before September 2.
Read MoreBack to School for EVERYBODY
A month or two from now, many of us will be delivering orders for this year’s back-to-school programs. As we’re selling those programs, we need to keep that feeling of what it’s like to be the new kid on the block in the back of our minds.
Read MoreHow to Avoid a Decorating Mistake Like Nike’s
Last week, Sean Norris wrote a piece about Nike’s Carolina Panthers’ shirt misprint. Here’s how to avoid similar mistakes in your sports team programs.
Read MoreI’m Selling Athletic Wear?
Take it from the perpetually last-to-be-picked-at-dodgeball sideliner, you can be a winner at selling athletic wear, but you’ve got to learn the lingo.
Read MoreStyle Terms You Need to Know
If you’ve never known what “slub” is or why organic cotton matters, here is a rundown of the top terms for apparel in 2013.
Read MoreSports Marketing Lessons from Wimbledon
Nike outfits tennis stars for Wimbledon. Here’s how to use the styles in your next tennis promotion.
Read MoreSex and the City Meets Promotional Apparel? Absofreakinglutely!
June 6 marked the 15th anniversary of the premier of Sex and the City—or when television viewers across the country got “carried away.” Celebrate with these promotional-inspired SATC looks.
Read MoreDo You Consider Ethics & the Environment When You Sell Apparel?
6 tips on how to ensure that the garments you’re selling are safe and ethical.
Read MoreNot Your Parents’ T-shirts
While picking up my daughter after her freshman year of college this past week, I had a chance to see the spring of T-shirts in full bloom everywhere.
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