Why should a distributor take the time to learn the complexities of print when selling promo items is more straightforward and fun? The answer is repeatability.
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Three Cautionary Tales About Three Sales Fails
Three true stories… No. 1 A car salesman is working at the Cadillac dealership on a Saturday afternoon. In walks a man who looks like he just fell off a turnip truck: The man is older, diminutive at about 5’5” and both his overalls and hands are filthy, caked with dirt. The rep thinks, “Well, Pigpen is here. Where are the rest of the Peanuts characters?” before going back to his newspaper. The man circles a few Caddies, looks around, and leaves the showroom. The sales rep watches as he…
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