How do you make yourself matter to your customers? How did selling today become such a “soft” touch? How did things like liking, loving, trusting and focusing on the mission become more important than prospecting, qualifying, looking at features and benefits, and closing, closing, closing?
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Security Is Sexy
Security always has been considered anything but sexy. Money rarely flows to security projects since most executives pay little mind to security. Instead, sales and marketing receive the majority of the investment.
Read MoreWill My QuickBooks Run if I Upgrade to Windows 10?
Maybe … I recently contacted Intuit/QuickBooks with that very question. I was told, “Based on initial testing, Intuit has found no issues with running QuickBooks 2015 on Windows 10.”
Read MoreA Personal Reflection on Life and Loss
Life has its ups and downs. We can all rejoice about the good things we have experienced in life. As a kid, you may have done special things in sports or celebrated academic accomplishments.
Read MoreThe Only Marketing You Need
Astound me! That’s right, knock my socks off! Make me notice that you’re different. Make me talk about you—positively. Make me want to brag about you.
Read MoreBeing Bob Hope: Becoming an Iconic Brand Superstar
Those of you who know me personally know that I am a film buff, and classic comedy historian and collector. I’ve been a member of The Sons of the Desert, the international Laurel and Hardy organization, since I was 15 years old, and I founded the Cleveland, Ohio, branch of that organization in 1973.
Read More7 Pieces of Advice Before Upgrading
Most everyone wants the latest and greatest upgrade to technology, especially when it’s a free update, like Windows 10 or IOS 9. Even enterprise software users desire the latest upgrade.
Read More11 Keys to Great Success in Life and Business: Key 6: ‘Can’t’ Is a Four-letter Word
Most of us learned the four-letter words we shouldn’t say when we were in school. We heard the words in school. We learned that we shouldn’t say those words when we repeated them in front of our parents.
Read MoreDo I Have to Collect Sales Tax for Out-of-state Sales?
Question: Do I have to collect sales tax for out-of-state sales? It depends, and it’s complicated. State governments would like to collect as much sales tax as possible and, with declining revenues over the last several years, are looking to every possible source.
Read MoreWhat Can We Learn from The Artist Formerly Known as Prince?
Since I recently wrote a commentary titled ‘Are You Too Old To Rock,’ I thought I would share another thought from the world of music.
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