I wrote recently in this space about swag that went wrong for Goldman Sachs at a conference for women in tech. In fact, the comments on that post continue over in the Promo Marketing LinkedIn Group (If you’re on LinkedIn, and you aren’t already a member of this group, you should be—there are some very interesting contributors and some great discussions).
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How would you like a powerful marketing strategy that can position you as a leader in your field, put you in front of your best prospects, and help you close sales quickly?
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Many of us have taken a behavioral style inventory at some point in our careers. While the intent of these inventories may differ based on why we are taking it, most of the time they are to improve communication between people of different styles.
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You’ve probably heard the old adage: “It’s the thought that counts.” This could not be any truer, especially in business. When we take the time to show our customers that we value more than just their money and investment, we gain a special place in their hearts.
Read MoreEven older clients who grew up with the “one-size-fits-all” adult T-shirt as their world are choosing to buy FASHION TEES.
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Joe’s Crab Shack offers free crab tomorrow. That’s because it’s never tomorrow. All we have is today. I’ve talked to thousands of distributors in this industry who will never get wealthy because they’re postponing success. Here are the three things that most people are doing to postpone success
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We all love swag. From T-shirts to stress balls, free stuff is fun except when it goes awry. Goldman Sachs recently sponsored an event and provided the guests with a swag bag that resulted in some unanticipated results.
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Responding to a need in our industry, a group of savvy distributors and suppliers have come together to create a badly needed resource. Their mission is to bring truth and justice to our industry.
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When it comes to marketing, there are no guarantees. A great marketing idea that is poorly implemented or incorrectly presented can have less than desirable results. You might spend hours of development time and a ton of money, so pay heed to the advice to ensure top results.
There are many factors that dictate the success or failure of any marketing campaign. Let’s discuss what they are and how to prevent the disasters from happening—or at best, keep them to a minimum.
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There is a market of around $20 billion dollars for what you’ve got to sell. Most of us would be very happy with just a few crumbs from that table. So what’s holding you back?
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