Hey everyone! Long time no blog! Sorry about that. I’ve been on the road a lot this last month, and also trying to write 4,000 things at once. It was not a good combination, as I’m sure you can imagine. And now I’m off this week for PPAI Vegas, so hooray, MORE TRAVEL!
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What Does Empowering Have to Do With It?
The value of authority and why it belongs with your customers.
Read MoreA New Definition of Marketing
Are you ready to commit to making 2013 your best year yet?
Read MoreAchieve Trade Show Success in 2013
Heading to an industry show soon? Trade shows are an important part of our industry, and to get the best return on your time and monetary investment, we may have a few ideas to help.
Read MoreMarketing and the Selling Function
For the past four weeks we have taken an in-depth look at the promotional industry from a marketing perspective. Today I am going to shift gears a bit and make all of this marketing mammer-jammer applicable to the selling function.
Read MoreBe the Light or Be the Mirror
This is the season of light. The winter solstice is coming—the shortest day (light). For millennia mankind has celebrated the return of light with significant celebrations and holy days (holidays).
As you celebrate this year, think of and thank those who have brought light into your life and commit yourself to be bringing your light to others in your days ahead. Commit to being the light, bringing the light to your world this holiday season and throughout the new year.
Read More5 Tips for Mastering 2013’s Trade Shows
Zombie apocalypse or not, 2013 trade shows are coming. Here are the top tips on handling next year’s shows.
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I Love the Smell of Steer Manure!
What are these weeds that are choking our business growth and how can we fertilize where we need to?
Read MoreWhat’s Your Strategy?
In life, as well as in business, we all need to be proactive and have strategies to handle difficult or unexpected situations, which if you’re in business, are certain to happen.
Read MoreThe Real Toy Story: A Look Inside a Chinese Factory
A look at “The Real Toy Story,” photographer Michael Wolf’s installation depicting life in a Chinese toy manufacturing plant.
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