If you sell into any type of food or beverage market, you know how important seasonal marketing can be. Whether it’s cookies with box labels themed around the holidays, craft brews with limited edition labels themed around popular sports events like the Super Bowl or March Madness, or limited editions of wine and spirits designed…
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Sales can seem difficult and out of control unless you know the keys to making the sales process easy. Always be in control. Here are the 3 keys: 1. On every sales call, before the call is over, you must agree on next steps. You can never assume your prospect will follow up. You must discuss…
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Ask the Accountant… Question: How can you suggest not keeping 1099 tax id numbers in QuickBooks? If I have security risks with this information, don’t I have security risks with all of my company information in QuickBooks?? Answer: The security risks to your QuickBooks can come from external and internal sources. Of course, you must…
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Are you ready to tap into the rapidly growing CBD health and wellness market? This industry, fueled by increasing consumer awareness and demand for natural health products, offers significant potential for distributors looking to explore the opportunities in a market that is already $7.6 billion and only getting started. Understanding the Market Cannabidiol, commonly known…
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When we drive a car, we need to have our eyes wide open and react to everything we see. That process works for driving cars. It does not work for driving your life. The problem in life is that virtually all thoughts that we have come from the world we see. When we see the…
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If you sell into any type of food or beverage market, you know how important seasonal marketing can be. Whether it’s cookies with box labels themed around the holidays, craft brews with limited edition labels themed around popular sports events like the Super Bowl or March Madness, or limited editions of wine and spirits designed…
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Most people I know, including me from time to time, do not like failure. There can be lots of financial and psychological costs to failure. However, most successes in business and life are preceded by failure. Most times, lots of failure. Additionally, sometimes winning ideas come from losing. Here’s a great example: In 1985, Proforma…
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There are more than 100,000 education institutions in the United States. From elementary schools to graduate and specialty schools to everything in-between, all of them need printed forms and labels. But if you want to sell into this market, timing matters. Schools don’t operate on the traditional calendar year. They operate according to the school…
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Ask the Accountant… Question: Is there anything I need to do if I have my bank and credit card data automatically downloaded into QuickBooks? Does all the information just get recorded? Answer: That sounds lovely, but it does not work that way, unfortunately. It is just a big dump of information into your QuickBooks, and…
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If you sell labels into the consumer product markets, you know how frequently those labels change. When this occurs, it leaves your customers hanging with obsolete inventory as they race to reprint those labels while wondering how much those changes are going to cost them. Those changes not only cost them in obsolete labels, but…
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