It’s hard to believe, but we’re in the second half of 2024. Many of us do end-of-year reviews of our business goals and accomplishments, but how many of us stop to do those things mid-year? As basic as this sounds, most people don’t. But those who achieve their goals often do. Highly goal-oriented people tend…
Read More
Feroz Baum is famous for saying, “Rather than turning over a new leaf, prune your tree so new leaves continue to blossom.” When was the last time you pruned your customer base? Your sales activities? Your focus? If you want to continue to grow your business, pruning may be one of the most important activities…
Read More
There are more than 100,000 education institutions in the United States. From elementary schools to graduate and specialty schools to everything in-between, all of them need printed forms and labels. But if you want to sell into this market, timing matters. Schools don’t operate on the traditional calendar year. They operate according to the school…
Read More
Are you familiar with the concept of Lifetime Customer Value (LCV)? If so, have you thought about it in terms of your own business? Have you ever thought about why LCV would even be important to understand or calculate? LCV is the value of the customer to your business over the lifetime of that relationship.…
Read MoreWhat creates the greatest opportunity for long-term success for a print industry company? Culture. Culture, as defined by Merriam-Webster, is “the beliefs, customs, arts . . . of a particular group” and “a way of thinking, behaving or working that exists in a place or organization.” It is the industry leader’s responsibility to set the…
Read MoreHave you ever thought about the value creativity brings to your business, to others, and to print industry as a whole? Without creativity, we would not have inkjet printing, data collection to measure and report on important KPIs, continued press automation to improve productivity and quality, and AI-driven data analysis to drive targeted marketing, and…
Read More
As the year winds down, it’s time to do an honest assessment of where you are in your business in light of where you want to be. This will put you in the best position to start planning for 2024. The key to achieving the best results is to use the two P’s—purpose and priorities.…
Read More