Coffee and Rolls

What’s your reputation? How can you fix or improve it fast? About 30 years ago, Proforma had a reputation problem. We had been in business for 10 years, and the distributorship was growing fast along with our new franchise business model. Actually, our growth was a little too fast for our capital structure, resulting in…

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What’s Your Excuse?

In sales, one of the biggest challenges in converting a prospect to a customer, or a customer to a client is getting more “face time” to continuously explain our value proposition. This is where most sales folks fail. Most sales folks, even seasoned professionals, don’t appreciate the importance of creating “excuses” to get back in…

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It’s OK to Cry at Trade Shows

Well, it’s another January, and that means for many of us, it’s a time to reflect and build upon on the prior year. Many will be gathered together at the Mandalay Convention Center, and surrounding areas, for the PPAI Expo this week. For the thousands attending this year, it’s a place to reconnect with old…

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