This is the fourth annual list of #Online18 most influential people in the industry. Each year, I tweak the approach and attempt to identify at least one-third new influencers. This year, that was tougher than ever, as so many people on the 2016 list are still delivering great engagement. Engagement is the primary driver of…
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Hello again, fellow promotional professionals. For my blog this week, I wanted to share some new promotional products that caught my attention. Were there any awesome promotions I missed that you think I should have included? Let me know in the comments section! 1. NASA Retro Merchandise According…
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Let’s face it. Almost everyone wants to change something in their lives, right? Whether it’s their income, weight, relationships or bad habits, they hope to find the “motivation” to make the changes they want in their lives. But motivation doesn’t work. It’s actually pretty clear by this time of the year. We are six months…
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If you have taken the first two steps—gotten your thinking right about what you want, and clarified your true goals—you MUST take action steps to make your vision your reality. You must be willing to move forward with daily action that will begin moving you toward achievement. There is only one time for you to…
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Hello, fellow promotional enthusiasts. As usual, I’ve been on high alert this week searching for the top promotional products in the wild. This week, we have some limited edition drinkware and movie-themed merchandise making the rounds on the internet, and I love it all. Keep reading for my top picks! 1. Lady Gaga x Urban…
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Question: My accountant wants me to start using QuickBooks Premier instead of industry software. Why? Answer: As described in another blog, QuickBooks Premier works very well for our industry, but your accountant may or may not know that. Likely, your accountant knows how to work within QuickBooks since it is the No. 1 accounting software…
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If you don’t know what success looks like, how will you recognize it? How will you know how close or how far away it is? Get very clear about what your specific goals are, and what your life will look like, sound like and feel like when you get there. We’re talking about your dreams…
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If you assigned your client to a new salesperson in a different organization, would you be missed? If not immediately, when? At what point does your client realize that you are the secret sauce? Don’t settle for the “great service” answer. Identify what about your service sets you apart from everyone else. Once you’ve identified…
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I hear many people make excuses for postponing selling or giving presentations because they are concerned that they aren’t quite ready. Not being ready is a bad excuse for postponing success. The concern I often hear is that people don’t feel ready because they are worried their sales pitch or presentation won’t be perfect. Typically,…
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Because I didn’t get to blog last week, this post is more like my five favorite promotions of the last two weeks. Promotional products have been making major headlines this week, thanks to their uniqueness, and I wanted to showcase some of my favorites! Keep reading for my top five. 1. Doritos “Guardians of the…
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