If Lululemon and Nike’s Olympic styles are good enough for the biggest names in sports, they can influence any distributor’s apparel promos.
Read MoreApparel Lessons From Nike and Lululemon’s Olympic Collections
Collection: PM News
Harnessing the Lasting Branding Power of Writing Instruments
Pens and writing instruments have long-lasting brand appeal thanks to borrowing, sharing, and everyday usage. Learn about the latest trends.
Read MoreHow To Build Strong Relationships With Nonprofits
Understanding mission, demographics and budget are key for distributors working in this market.
Read MoreSales Growth Returns for Distributors in Q2
After quarterly sales declined for the first time in nearly three years last quarter, ASI Research shows that promo firms engineered a 1.3% increase in the second quarter of 2024.
Read MoreEnd-Buyer Research: West
ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
Read MoreThe Cannabis Market Is Growing: How Print and Promo Distributors Can Grow Alongside It
Expanding legalization and changing perception have made the cannabis market one of the most opportunity-filled for distributors of both print and promotional products. But, there’s still a lot they should learn before they jump in.
Read MoreSustainability Brewing: Brand Upcycles Beer Industry’s Waste Into New Products
Emily Neville launched Beer to Bags a few years after starting a clothing upcycling business in college.
Read MoreDirect Mail: QR Code or Not?
Does a QR Code add value to direct mail? Well, yes it can. However, before you go put a QR Code on every direct mail piece you send out let’s discuss what works and what does not. Before you even start down the path of adding QR Codes, what are you trying to do? Why…
Read MoreCan You Start Another Company In QuickBooks Without Buying Another? Yes and No
Ask the Accountant… Question: I am starting another company and am using QuickBooks Premier. Can I start another company in my QB without buying another program even though I am in the Premier subscription program? Answer: Yes and no. YES : QuickBooks Desktop users (Pro, Premier, and Enterprise) can create any number of additional companies…
Read MoreUnfolding Trends: How to Use Folders and Brochures in Print and Promo Campaigns
A look into different substrates, designs, and customer verticals for distributors incorporating folders and brochures into their sales.
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