We’ve already seen many individuals making use of face masks in accordance with the CDC’s new guidelines. While homemade masks are perfectly acceptable in the battle against COVID-19, individuals who are looking to sport more noticeable creations can call on musicians, businesses and brands as allies in their social distancing plans…
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‘See It, Want It, Get It’: New Platform Lets Artists Sell Merch Direct From Videos, In Real Time
With live music effectively canceled for the foreseeable future, pop mega-stars and local artists alike need all the help they can get selling merchandise. Come April 26, DroppTV plans to offer a solution through its “see it, want it, get it” AI smart video technology that lets consumers purchase items in real time while viewing performers’ videos…
Read MoreCanceled Events Don’t Have to Mean Canceled Promo Campaigns
For events like SXSW, there’s no sense in throwing out all of the merch just because things didn’t happen as planned. With technology being what it is, a lot of these events that can move online have. In these instances, promotional products companies are still fulfilling their orders, just a little differently…
Read MoreWith His ‘Promo Expert’ Music Video, Fields Manufacturing’s Matt Wagner Shows Us How to #PROMOtogether
Late on a recent Thursday night, Matt Wagner started writing a song the way countless songwriters have done over the course of pop music history: He grabbed his guitar, strummed a G chord and made up some lyrics about getting referral business as a promotional products professional. By 5:30 a.m., he had finished “Promo Expert”…
Read MoreDr. Fauci Becomes an Unlikely Branded Merchandise Star
Dr. Anthony Fauci has become a strangely polarizing figure as the nation has begun its battle to combat COVID-19. Opposition to his input has led to increased security for the 79-year-old, while many other Americans have come to see him as the trusted face of the pandemic response. That, of course, has bred a cottage industry of Dr. Fauci merch…
Read MoreUnder Armour to Manufacture and Distribute Face Masks and Fanny Packs for Medical Professionals
In our coverage of Under Armour over the years, we have given the brand solid marks for some measures and not-so-glowing reactions to other steps. Today, positivity holds sway, as the company is assisting its Baltimore base by planning the manufacturing and distribution of face masks and special fanny packs for health workers combating coronavirus…
Read MoreDeftones Sells Merch to Benefit Road Crew After Tour Cancellations
Since the COVID-19 pandemic forced the band to cancel its Australia and New Zealand tour, Deftones are selling apparel whose proceeds will go directly to its road crew. The band took to Instagram on March 26 to explain the move, showing off four shirts and a hoodie that would have been available on the tour…
Read MoreThe Secret to Staying Productive While Working From Home
Working from home can be a challenge. But, just because we might be in a different work environment doesn’t mean that productivity needs to take a hit. Your output and focus can remain the same as it was in the office, as long as you focus on the right things. For some tips on bossing it from home, we talked to a work-from-home pro…
Read MorePromo Company Designed Banners for High School Athletes Who Lost Seasons Due to Coronavirus Outbreak
In Damascus, Virginia, Trailhead Designs furthered its reputation as a trusted source of screen printing, embroidery, signs, banners and graphic design projects by producing banners of 14 Holston High School athletes who will not have the opportunity to compete this spring. The banners are displayed on Main Street in the town…
Read MoreFanatics Is Using MLB Jersey Material for Medical Masks, Gowns
Fanatics is halting its production of MLB jerseys, and is using the material to make gowns and masks for medical professionals dealing with the COVID-19 pandemic. They might even look a little familiar to Phillies and Yankees fans. Fanatics executive chairman Michael Rubin discussed the plan in a series of tweets yesterday…
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