Delta Apparel Introduces New On-Demand Digital Print Program

Delta Apparel, Greenville, S.C., announced the opening of its first ‘On Demand DC,’ fulfillment program, expanding its digital print business. Through the program, Delta will open its ninth DTG2Go business, integrated with apparel retailer Hot Topic’s Nashville distribution center. This will reduce Hot Topic’s shipping costs and give it the opportunity to increase its use…

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Kanye’s 2020 Presidential Merchandise Is Expensive, Possibly Plagiarized and a Lesson for Future Candidates

It’s hard to take Kanye West’s presidential run as seriously as he seems to. He’s not even on the ballot in some states, and this always seemed like more of a branding opportunity than an actual attempt to land in the Oval Office. But, of course, Kanye still dropped official campaign merchandise. And, on brand for Kanye, it’s much more streetwear drop than traditional campaign merch…

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Canada Plans National Single-Use Plastic Ban by 2021, Trade Groups Claim USMCA Foul

The Canadian government recently unveiled its plan to ban single-use plastics on a national level. The legislation, which includes a ban on single-use grocery checkout bags, straws, stir sticks, six-pack rings, plastic cutlery and food takeout containers from “hard-to-recycle plastics,” is set to go into effect by the end of 2021, Environmental Minister Jonathan Wilkinson said…

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Biden Campaign Launches Branded Fly Swatter After VP Debate Moment, Sells Out Immediately

The Biden Campaign wasted no time at all creating a branded fly swatter after a fly landed on Vice President Mike Pence’s head for a moment during the debate last night. By the time we saw that the “Truth Over Flies Fly Swatter” existed, it was already too late. The campaign sold 15,000 by midnight, and 35,000 altogether. For better or for worse, this is the current state of political merchandising…

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How One Promo Company Turned Massive PPE Sales Success Into a Creative Give-Back Effort

In the first half of 2020 alone, iPromo booked 1,000 percent more sales and shipped 800 percent more orders than it did in all of 2019. But after months of soaring PPE sales catapulted iPromo to these record numbers, discarded PPE was now littering the streets and piling up in waterways, raising alarm from a growing number of environmentalists. The company has a fun idea to help clean it up…

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