We know business will be different, but how? Will client budgets be right-sized and constricted? What will events look like? To what extent will the virtual world remain? What about hiring practices when business begins to operate again? Will businesses be eager to invest and spend money? Here are a few predictions and ruminations as we all dig out and back in…
Read MoreWe should probably have assumed that some would look to make selfish gains during COVID-19, and that has certainly been the case, with counterfeiters relying on the public’s fear and the scarcity of resources to con consumers with fake face masks, hand sanitizer and tons of other goods…
Read MoreThe Trump Administration’s recent move to tighten regulations on some hand sanitizer ingredients could potentially gum up the supply process at a crucial time, and create a prolonged stocking issue within the promotional products industry and beyond…
Read MoreThe Trump Campaign has been actively marketing branded merchandise that specifically appeals to people under quarantine and stay-at-home orders, and in March spent more on merch than in any month since September 2016. The Biden for President campaign store, on the other hand, has not been fulfilling orders…
Read MoreMore than a month-and-a-half since the cancellation of South by Southwest, individuals in the music merchandise space have further seen their livelihoods jeopardized because of canceled or postponed tours. That has forced many to rely upon online merch sales to offset lost sales, though that alone may not be enough…
Read MoreIn the absence of most athletic activity, we have replaced watching impressive feats with reporting on many sports-related efforts to combat COVID-19. The latest comes courtesy of University of Notre Dame football, as four students created a T-shirt that references a storied 1988 win by the Fighting Irish while generating funds for the United Way…
Read MoreTimbuk2, the San Francisco-based maker of bags and backpacks, is using T-shirts donated from local sports teams to create face masks for Bay Area organizations. The company teamed up with NBC Sports Bay Area, which helped set up T-shirt donations from the 49ers, Sharks, Warriors, Giants, Earthquakes and Kings…
Read MoreThe COVID-19 pandemic has affected all walks of life in the U.S. since it commenced its late-winter assault in the country. That’s led to a mindset of helping, rather than supplying, that is gaining momentum in the promotional products industry. And Guy Achtzehn is happily playing the role of one of that mindset’s biggest advocates…
Read MoreIn Texas, iTRI365 is looking to keep Lone Star State residents hopeful through its CoRUNa Race Series, an initiative that while worthy of applause in the pun game also deserves credit for its support of local businesses through promotional products giveaways for registrants…
Read MoreThe U.S. Postal Service is facing funding shortfalls and fearful workers as the coronavirus pandemic continues. Thanks to a former employee, the agency is receiving a boost through T-shirts and hoodie sales, with her family’s print shop creating and shipping the garments…
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