Despite its demand, some suppliers believe headwear is still an undersold item in promo.
Read MoreCollection: Trending Stories
Promo Sales Drop for Second Consecutive Quarter, but Optimism Up for Rest of 2025
Distributor sales collectively declined by 3.2% in Q2 2025, according to new findings from ASI Research, due to tariffs and buyer hesitancy.
Read MoreNavigating Disruption & Driving Innovation
At the annual thINK Ahead Canon user group conference, printing industry trends and innovations took center stage.
Read MoreExecutive Perspectives: The Idea Box President Kelly Stone on Staying Agile & Innovative
The owner and president of The Idea Box – Powered by Proforma explains how she focuses on more than just top-line growth to create long-term success for her business.
Read MorePride-Related Promo Searches Decline as Brands Scale Back
The number of ESP searches for products related to Pride and the LGBTQ+ community between January and June is at its lowest in four years.
Read MoreBranding Together: A Decorator’s Journey From Teenaged Graphic Designer to Big Frog Business Owner
In this month’s episode, we chat with Billy Snyder, owner of Big Frog Custom T-Shirts & More in Cumming, GA, who offers valuable advice for budding industry professionals.
Read MoreASI Launches the Learning Network
The online education platform, powered by Thought Industries, will offer courses in several different tracks designed for business success.
Read MorePrint-on-Demand, Redefined
The modern POD model is more than a printing method. Experts debunk the myths and misconceptions and reveal how decorators can thrive with it.
Read MoreNikki Stella Steps Down as CEO of AIM Smarter
Stella, who was appointed to her position in 2017, is leaving the company to pursue other opportunities.
Read MoreConsumer Research: Region
Exclusive research from ASI explores the promo preferences of consumers across a variety of demographics.
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