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Collection: Trending Stories

The Headwear Opportunity

Despite its demand, some suppliers believe headwear is still an undersold item in promo.

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Promo Sales Drop for Second Consecutive Quarter, but Optimism Up for Rest of 2025

Distributor sales collectively declined by 3.2% in Q2 2025, according to new findings from ASI Research, due to tariffs and buyer hesitancy.

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Navigating Disruption & Driving Innovation

At the annual thINK Ahead Canon user group conference, printing industry trends and innovations took center stage.

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Executive Perspectives: The Idea Box President Kelly Stone on Staying Agile & Innovative

The owner and president of The Idea Box – Powered by Proforma explains how she focuses on more than just top-line growth to create long-term success for her business.

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Pride-Related Promo Searches Decline as Brands Scale Back

The number of ESP searches for products related to Pride and the LGBTQ+ community between January and June is at its lowest in four years.

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Branding Together: A Decorator’s Journey From Teenaged Graphic Designer to Big Frog Business Owner

In this month’s episode, we chat with Billy Snyder, owner of Big Frog Custom T-Shirts & More in Cumming, GA, who offers valuable advice for budding industry professionals.

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ASI Launches the Learning Network

The online education platform, powered by Thought Industries, will offer courses in several different tracks designed for business success.

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Print-on-Demand, Redefined

The modern POD model is more than a printing method. Experts debunk the myths and misconceptions and reveal how decorators can thrive with it.

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Nikki Stella Steps Down as CEO of AIM Smarter

Stella, who was appointed to her position in 2017, is leaving the company to pursue other opportunities.

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Consumer Research: Region

Exclusive research from ASI explores the promo preferences of consumers across a variety of demographics.

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