The Specialty Advertising Association of Greater New York (SAAGNY) announced that the CEO of Motivators Inc., Ken Laffer, MAS, MASI will be inducted to its hall of fame this December.
Read MoreCompany: PPAI
PPAI Hosts VIP Thought Leadership Seminar At 2011 Advertising Week
PPAI will join fellow organizing committee members at the 2011 annual Advertising Week, October 3-7, in New York City.
Read MoreNot Knowing the Intended Use of a Product Puts Suppliers and Distributors at Risk
Rick Brenner, CEO of Prime Line, explains how ignorance of CPSIA laws can damage a promotional products company, and offers suggestions for solutions for the industry.
Read MoreIs It a Toy? We May Find Out Soon.
Think you know a toy when you see one? We should soon find out if the Consumer Product Safety Commission agrees with you.
Read MorePromotional Products Company Exposed In NBC Dateline Report!
Since this is my “rant” I’ll just be frank and say that I think many of us are numb to this issue that threatens our industry… myself included.
Read More“Good morning. I’m calling from the Consumer Product Safety Commission.”
It isn’t hard to imagine how the call would go.
Read MorePrime Line CEO Rick Brenner Says Industry Efforts at Product Safety and Compliance Must Go Beyond “Children’s Products”
In an online blog entitled, “What Matters Most Is Protecting Your Customer,” Rick Brenner, CEO of Prime Line, contends that distributors should protect their clients’ most valuable asset—the logo going on the product—by only selling products that comply with CPSIA limits for lead and phthalates.
Read MoreProblem or Opportunity for Promotional Products Distributors?
At a Harvard program I enrolled in many years ago, the great Marty Marshall taught us the three most important words in the marketing lexicon: What’s going on?
Read MoreWhat Matters Most is Protecting Your Customer
It started with such a simple and noble objective—protecting children from lead and other toxins.
Read MoreWhere Were You on That Fateful Day?
America was changed forever on September 11, 2001. As we reflect on the 10-year anniversary of this tragedy, I wanted to share something we have presented to the FreePromoTips audience for the last few years. I find this story shared by past PPAI Chairman, Paul Kiewiet, MAS to be quite inspirational.
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