Paper cameras, oversized hoodies, and much more. Our rundown of some of the most interesting and eye-catching new promotional products at the PPAI Expo in Las Vegas.
Read MorePPAI Expo Report: New Products for 2024
Editorial Type: Case Studies
Lessons from Three Upcoming Starbucks Drinkware Collections
We looked at three upcoming Starbucks drinkware lines to provide inspiration for distributors’ drinkware promos for 2024.
Read More‘South Park’ Video Game Comes With Talking Collectible Toilet Paper Roll
A collectible edition of the new “South Park: Snow Day!” video game comes with a beanie, tarot cards, a snow globe, and a talking toilet paper roll that speaks in Cartman’s voice.
Read MoreA Reporter Is Selling ‘Googly Eyed B*tch’ Merchandise After Rapper’s Courtroom Viral Insult
After rapper Tory Lanez called reporter Meghann Cuniff a “googly eyed [expletive]” during a hearing, Cuniff turned the viral insult into merchandise (with some added jokes at Lanez’s expense).
Read MoreThe Story of the Redesigned ‘America 250’ Logo, and How It Works Better for Branding
Find out how the design firm behind the Bicentennial logo redesigned the America 250 logo to be more “flexible” and brand-able across media, while also telling a larger “brand” story of America right now.
Read MoreCaviar on Your Chips? Pringles and The Caviar Company Made Co-Branded Snack Kits After Viral TikTok
Pringles and The Caviar Co. collaborated on a branded kit bringing together two unlikely culinary partners after a viral TikTok video.
Read More‘Wonka’-Themed Hotel Rooms Pack Tons of Imagination Into ‘Sweet Suites’
Booking.com and “Wonka” teamed up for candy-themed hotel experiences at two hotels in New York and Los Angeles, including tons of candy, branded travel items, decorations, and more.
Read MoreThis Hoodie Smells Like Axe Deodorant (Because It Was Made To)
Every distributor wants their campaign to be a multi-sensory, memorable experience. Items like packaging and apparel need to look good but also feel good to touch or wear. But what about making your apparel smell good, too? And we don’t just mean go heavy on the laundry detergent. The streetwear apparel brand MARKET is doing…
Read MoreThe Domino’s ‘Plowing For Pizza’ Campaign Is a Case Study in Big Ideas and Patience
In 2018, Domino’s was paving over potholes to make sure pizzas got to customers safely. Now five years later, after a pandemic made us all even more likely to order something delivered to our door, Domino’s is making sure a little weather doesn’t stop—or even slow down—the delivery speed by rolling out its “Plowing for…
Read MoreHow Warner Bros., Krispy Kreme, and the Empire State Building Are Celebrating ‘Elf’ Anniversary
This year marks the 20th anniversary of the film “Elf.” To celebrate, Warner Bros., Krispy Kreme, and even the Empire State Building are rolling out merchandise and experiences.
Read More