Recently, we had the opportunity to speak with Mark Pomerantz, sales and marketing director of Xeikon North America, about Xeikon’s upcoming presence at PRINTING United Expo, as well as digital embellishments and the rising demand for brand protection and security, and why paper-based flexible packaging is exciting. During that discussion, we also explore why digital…
Read MoreEditorial Type: Questions and Answers
Ask the Accountant: Navigating the ‘Chart of Accounts’
Ask the Accountant… Question: Can I use the QuickBooks Online Plus Chart of Accounts that is included in the program? Answer: Yes, but it is a poor format for our industry. QuickBooks is a wonderful product and is the No. 1 accounting software for a small-to-medium-sized businesses. It is used by a wide range of…
Read MoreExecutive Perspectives: Addressed for Success President and Founder Christa Martin
Christa Martin, president and founder of Addressed for Success talks about her career path, gets candid about industry challenges, and explains how election season impacts her business.
Read MoreConvergence Corner: Finding Something for Everyone in the Trucking Industry
Executive Print & Promo has a long history in print. The St. Louis, Missouri-based distributor has been in the print world for nearly 60 years, and added promo a little more than halfway into its history. In that time, its staff, like Stacey Wilks, who serves as the lead of customer relations, has excelled at…
Read MoreExecutive Perspectives: Ruckus & Co. Inc. President Karl Ziegler on His Continuing Education
As part of Print & Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Karl Ziegler, president of Ruckus & Co. Inc., Greenwood, South Carolina. Here, he shares how personal growth fuels his leadership style, offers a glimpse into serving high-profile events,…
Read MoreConvergence Corner: Combining Print and Promo for the Hospitality and Gaming Industries
SmartSource account executive Jake Epstein Epstein has been creating promos and campaigns that blend signage, print products, plastic cards, and promotional hard goods for the tourism, hospitality, and gaming industries.
Read MoreExecutive Perspectives: Maribeth Sandford’s Journey from One Flexographic Printer to the Big Time
Bag Makers CEO Maribeth Sandford details how she went from buying one printer and decorating bags by night to selling 90 million bags annually.
Read MorePPM Podcast: MeiLin Wan on Applied DNA Sciences’ Xinjiang Cotton Study (And Its Surprising Results)
MeiLin Wan, vice president of textile for Applied DNA Sciences, discusses the continued presence of Xinjiang cotton in textile products, and the problem of “greenwashing” in the apparel and textile spaces.
Read MoreSauce Packet Proposals and Baja Blast Champagne Flutes: Inside Taco Bell Weddings
Matt Prince, head of marketing and PR for Taco Bell, gives us some background on Taco Bell’s branded Vegas wedding experience.
Read MorePodcast: Executive Insights on the ASI, PRINTING United Alliance Deal
ASI President/CEO Tim Andrews and PRINTING United Alliance President Dave Leskusky deliver an in-depth perspective on how ASI’s acquisition of a promo-focused events and media portfolio from PRINTING United, along with a new partnership between the organizations, will benefit print and promo purveyors.
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