ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.
Read MoreEnd-Buyer Research: Companies With 1,001-5,000 Employees
Editorial Type: Research
ASI Research Exclusive: Europe’s Distributors Top $14B in Annual Sales
The new in-depth study of the European promotional products industry builds on ASI Research’s initial groundbreaking report on the market, which launched in 2023.
Read MoreEnd-Buyer Research: Companies With 501-1,000 Employees
ASI Research has launched a new series profiling the people distributors work with most closely: end-buyers. Each week we’ll release a new data set that spotlights one of eight markets and looks at end-buyers through demographics such as gender, region and company size. Read the previous entries in our End-Buyer research series. Companies with more than 500…
Read MoreHow an NCAA Settlement Could Change the College Athletics Merch Game…Again
With changes coming to student-athlete compensation, schools are going to have to get creative to stay competitive in recruiting and the NIL market. There’s opportunity in that for promo.
Read MoreEnd-Buyer Research: Companies With 101-500 Employees
ASI Research has launched a new series profiling the people distributors work with most closely: end-buyers. Each week, we’ll release a new data set that spotlights one of eight markets and looks at end-buyers through demographics such as gender, region and company size. Read the previous entries in our End-Buyer research series. This week, our research focuses…
Read MoreCan Drinkware’s Run of Popularity Continue?
Given that it’s been the hottest product category of the past decade, you may think we need to finally put a lid on this drinkware talk. But the market for cups, mugs and tumblers continued to soar in 2023 as consumers prioritize healthy habits and sustainability. Drinkware market share has grown five of the last…
Read MorePicking Up Speed: Rush Orders Are Back On The Rise
Sourcing chaos compelled end-buyers to order earlier and wait longer. But now, rush orders are back on the rise.
Read MoreEnd-Buyer Research: Companies With 11-50 Employees
ASI Research has launched a new series profiling the people distributors work with most closely: end-buyers. Each week we’ll release a new data set that spotlights one of eight markets and looks at end-buyers through demographics such as gender, region and company size. Read the previous entries in our End-Buyer research series. This week, our research focuses…
Read MoreThe Hard Sell: How Buyer Apprehension Results in Smaller, Less Frequent Orders and More Affordable Products
The health of the economy has been debated, but what’s indisputable is that consumers and business buyers have approached this year with caution. The proof can been seen in promo industry sales; in Q3 last year, industry growth slowed to 2.4%, and then .1% in the fourth quarter.
Read MoreDistributors Increasingly Sourcing Direct from Overseas
Distributors are increasingly sourcing direct from overseas – a trend that suppliers see as a cause for concern.
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