Despite being a much smaller company, we take guidance from giants like Apple and Amazon, companies that provide on-demand, high-quality products and services. We believe distributors of any size can meet today’s highly immediate customer expectations by implementing and matching the experience customers get when they buy from larger companies like Amazon…
Read More
When choosing a decorating method, it’s important to consider the substrate, what finish is necessary, placement of the decoration, the quantity required and how quickly the job needs to be turned around. Heat printing, also known as heat transfer printing, offers advantages in these key areas over other methods like screen printing or embroidery. Although heat printing has been around for decades, innovations in heat-applied materials and heat application machinery are making it more popular…
Read More
Once you set a Qi compatible smartphone on a Qi charging pad, an electrical charge is transferred from the Qi charger to a receiver coil in the back of the smartphone via electromagnetic induction. The charger uses an induction coil to create an alternating electromagnetic field, which the receiver coil in the back of the phone converts back into electricity to be fed into the battery. As a common example, inductive charging is the same technology utilized by the most well-known electronic toothbrushes.
Read MoreAugmented reality (AR)—10 years ago, this technology would have seemed like a concept that only belonged in “The Matrix” movies. Flash forward to 2018, and this technology is no longer just a concept, it’s the next big thing for the promotional products industry.
Read More
For the next few weeks, I thought I’d highlight a few Web applications that some of you might find useful. Not that I’m any great-and-powerful computer wizard or anything, but I do like to get my nerd on now and again. As a result of said nerdiness, I’ve picked up a few good tricks that those not permanently tethered to a computer screen like myself might not know. This week we’re going to cover one of the basics–RSS readers.
Read MoreSmall-business owner Julie Ruvolo is certainly tech savvy.
She worked in ad sales and strategy for digital media companies AdBrite and DivX, and as a freelance writer for interactive media publisher iMedia Communications.
Read More
Today I bring something interesting from the music world. One of my favorite musicians, P.O.S. (which I’m told stands for “Plain Ole Stefon,” despite the other more obvious acronym), released his new album a few months ago with a pretty cool promotion behind it.
Read More
Today, Promo Marketing is officially launching its very own Twitter page. I’m sure for fans of ours already wired into the Twitter scene, this is great news. But I’m also sure there are plenty of techno-stragglers and cynics out there who are sitting in front of their computers, groaning, “Man, not another lame Twitter page …”
Read More
Promo Marketing has recently launched its own Facebook page [link], which you should totally join by clicking here [link]. In honor of our auspicious entrance into the world of online social networking, I thought I would collect a few interesting links from the Web about using Facebook as a marketing tool.
Read More
I finished up research for my article on computer accessories last week, and I can’t believe all the crazy stuff I found. There are USB watches, Internet phones that are also mice, and MP3 players so complex they make iPods seem like sleekly designed doorjambs.
Read More