The fast-food brand fell short of customers’ technicolor expectations with its latest co-branding effort, and the internet has not been silent about it.
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Top promo executives weighed in on adapting to change and leadership challenges.
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Develop a strategy to determine which leads are likely to become paying customers.
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When it’s game time, the graphics on the court, on the field, and under the ice must look sharp. Here’s a glimpse at what it takes to enter this arena.
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We’ve compiled tips from leading apparel suppliers to educate you on how to best capitalize on the potential in outerwear sales this autumn and winter.
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Start presenting ideas to clients for campaigns centered on January observances.
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At last week’s PRINTING United Expo in Las Vegas, which clocked in at nearly 1 million square feet and attracted approximately 30,000 global attendees, Brendan Menapace moderated a panel discussion of four print industry veterans who have mastered the intricacies of selling promo and espoused the lucrative allure of the branded merch sales channel.
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We live in a society where we can get everything within a few clicks. We expect things fast because we’ve grown accustomed to everything being fast. A combination of technological advancements in print, allowing for decorating much more than just apparel, as well as technological advancements in society creating an internet age where anyone can…
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Watch this week’s Short Attention Span Sales Tip here. Good morning! “How often should I follow up with a prospect?” Now there is a popular question. Here’s my answer: One January a few years ago now, my wife and I visited a car dealership. We chatted with 2 salespeople (it was a slow foot traffic…
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Style moves in a cycle, promo T-shirt specialists say. “It’s just the natural progression of fashion,” says Michelle Yu, creative director of design at Bella+Canvas (asi/39590). “Everything comes full circle.” Bella+Canvas’ (asi/39590) new heavyweight shirt collection, which includes the 3010 6-oz. Heavyweight Tees shown here, combines comfort and style, director of…
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