It can be hard to tell clients that product they had their hearts set on is out of stock, but things happen—especially right now when inventory and lead times can be real bears. That doesn’t mean the order is beyond repair. There are so many options to choose from as long as you have the know-how and initiative to call upon other suppliers…
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The All-New Google Analytics 4: What Distributors Need to Know
Google Analytics has undergone many iterations over the years. But as the web has evolved and gone mobile, and data tracking regulations go into effect, the popular tool has become increasingly inaccurate. In order to solve that, Google has launched a whole new tool, Google Analytics 4. Here’s what promo distributors should know…
Read MoreThe 3-Step Method to Overcoming Resistance to Change in Your Promotional Products Business
Whether you’re the leader of a billion-dollar company, the sales director for a three-person sales team or the manager of a production department, knowing why your organization fights change is critical, because it’s crucial to growth. Here is a simple three-step method to making change much, much easier…
Read MoreGood Company With John Morris, Episode 3: Convergence in Action
In episode 3, we go deeper into the concept of convergence, with John using examples from real-life Club Colors clients to demonstrate the success of this business practice. John explains how convergence between apparel decorators and promotional products distributors, when done right, will only serve to grow the community as a whole…
Read MoreWhy You Should Reconcile Accounts Before Filing Sales Tax
Question: I filed my sales tax last week with the numbers in the QuickBooks sales tax liability report. When I ran the report again this week, the numbers had changed. What’s going on? Answer: Likely, you had not reconciled your checking account(s) before running the first sales tax report…
Read MoreSummertime Swag Built for Outdoor Promotions
It’s summertime, and with pandemic shutdowns, strict mask mandates and canceled events becoming distant memories, many people are jumping at the opportunity to once again attend concerts, festivals, live entertainment venues and other events. Combined with warming temperatures, the spirit of positivity is finding its way into promotional products trends, and if you aren’t hitting…
Read MoreWhy SEO Is So Important for Promo Distributors
Seventy-five percent of people never scroll past the first page of search engines. This also applies to buyers of promotional products, many of whom use Google and other search engines to find a vendor. This means that if you want to be in the game, you must appear on page 1 for the right search terms. If you don’t, you are literally invisible to your ideal clients…
Read MoreHow to Plan for Year-End on QuickBooks
Many accounting systems can be quite complicated at year-end, requiring that you manually close the income and expense accounts into your balance sheet. This zeroes out the income and expense accounts to be ready to start another year. This is how your income and expenses go to zero at the start of a new year…
Read MoreGrow Your Promo Business on a Shoestring Budget
Think of growing your business as growing a garden. It doesn’t happen overnight. It takes time and care. Working on it a little every day will reap results before you know it. You might need someone to teach you what to do and how to do it, so get help if that’s the case. Just make sure it’s someone who is already getting organic leads…
Read MoreThink QNCH™ – Custom Drinkware for Your Perfect Summer Promo!
Branded mugs, tumblers and party cups are popular for a reason — they’re something people actually use and love! Especially if they’re cool. Say hello to QNCH™, a line of USA-made promo drinkware from SnugZ USA. QNCH™ is obviously all about quenching their thirst. But it’s also very much about giving them a rad-looking, sustainable vessel from which to sip…
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