In my last article, I wrote about the first type of business plan, which is really having no plan at all. The sad fact is that more than 90 percent of business owners and sales representatives have no real plan for their businesses or their lives. The second of the three types of plans is…
Read MoreGlobal Licensed Merchandise Sales Top Last Year’s Numbers by $10B
Thanks to blockbusters like “Star Wars Episode VII: The Force Awakens” and “Minions,” Marketplace reported that global retail sales of licensed merchandise are up approximately $10 billion over last year, according to a…
Read MoreSuit Up: Tips for Selling Rugged and Safety Apparel
Just like you would never cut corners while building a skyscraper, digging a water line or fixing a subway car, labor workers don’t want the companies that make their apparel to cut corners, either. End-users want apparel and gear that works as hard as they do. For distributors, that means providing products that have durable…
Read MoreLast Chance to Vote! PM Video Battle: EMT Versus Minuteman Press South Hills
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. Last week, EMT won, and now will face off against Minuteman Press South Hills. The winner will be decided by a simple poll. The poll will close the morning of Friday,…
Read MoreTerry Town Adds Two Multi-line Sales Representatives
Terry Town, a San Diego, California-based supplier of towels, blankets and robes, announced the hiring of Scott Blankenship and Sharon Wohlleber to represent the company in the Southwest territory. They will represent the line in Texas, Louisiana, Oklahoma and Arkansas. “My first attraction to Scott and Sharon was their experience, but have learned that there’s…
Read MoreXerox Introduces Printer Nozzles Half the Size of a Human Hair
Xerox, Norwalk, Conn., introduced stainless steel nozzles inside its new Direct to Object Inkjet Printer that are half the diameter of a human hair for personalizing 3-D objects. According to a press release, the nozzles are in print heads that are about the size of a deck of cards, and spray ink on objects, such…
Read MoreThe Magnet Group Promotes Aaron Gunderson to Senior Vice President
The Magnet Group, Washington, Mo., announced this week that it has promoted Aaron Gunderson to senior vice president of sales for its brands Magnet, Innovations by Magnet, Benchmark Clocks and Crystal, The Bag Factory, The 1919 Candy Co., Perfect Line, and Castelli. Gunderson has held several sales leadership roles in the industry over the last 20…
Read MoreT-shirt Maker Botches Gameday Shirt
While Americans are getting excited for the return of college football, fans abroad are starting to show their interest in American football as well. As part of the Aer Lingus College Football Classic in Ireland, Georgia Tech University and Boston College will face off in Dublin. Now, we in the U.S. know the difference between…
Read More3 Promotional Products We Need This Week, Episode 4
What do coolers, portable chargers and coasters all have in common? Not much, besides the fact that they’re all promotional products that we (probably) need this week. See for yourself: For information about our video services, contact Brittany at [email protected].
Read MoreFruit of the Loom Supports Louisiana Flood Relief
Fruit of the Loom, Bowling Green, Ky., donated thousands of basic apparel items to Louisiana flood victims as historic flooding continues to impact Baton Rouge and surrounding communities. More than 55,000 packages of T-shirts, shorts and underwear have arrived at the Louisiana Salvation Army. “In times of adversity, we recognize the need to step in…
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