After numerous reports of phones catching fire, resulting in damage to homes and cars, Samsung is recalling all Galaxy Note 7 smartphones due to what the Consumer…
Read MoreGeiger Recognizes Kathy Dube for Achievement at Annual Education Conference
Geiger, Lewiston, Maine, acknowledged distributor Kathy Dube by awarding her the Geiger Chairman’s Award in recognition of corporate program excellence. Geiger presents the award to the sales professional who has effectively developed large corporate e-commerce programs in the past year. Announcement of the…
Read More‘Marlins Man’ Delivers Kansas City Royals Gear to Firefighters
Baseball fans might recognize Laurence Leavy, aka “Marlins Man,” from last year’s World Series. During every game between the Kansas City Royals and the New York Mets, Leavy was right behind home plate decked out in bright orange Miami Marlins gear. Now, as a bit of a cult hero in the baseball world, Leavy is…
Read MoreThe Importance of Empowering Users
Research has shown that the right promotional products can elevate your prospective customers’ opinions of your products. However, selecting the right gift isn’t always easy. Balancing desired outcomes, messaging, branding and costs can be a nightmare. Successful promotional products are not only relevant to your brands, but also to your customers. Your ultimate goal is…
Read MoreClinton’s ‘Deplorables’ Comment Spawns New Pro-Trump Merchandise
Another day, another political merchandise battle. While the 2016 political campaign will come to an end soon, there is no slowing of new insult-based merchandise. The backstory Clinton made a comment at a fundraiser on Friday that sparked outrage from Trump supporters. “You can put half of Trump supporters into what I call ‘the basket of…
Read MoreQCA Hires Tim Brown, MAS, as Executive Director of Operations
Quality Certification Alliance (QCA), Chicago, has hired Tim Brown, MAS, as executive director of operations. He replaced Jeffrey P. Jacobs who retired in April. Brown is responsible for the overall direction and operational oversight of QCA, including three overarching goals: Increasing…
Read MoreIs This My New Favorite Promotional T-shirt Campaign?
Today, I’m giving major kudos to Adobe for its creative use of promotional apparel. In order to promote Adobe Stock, the company teamed up with an ad agency to launch a limited-edition clothing line featuring some classic, laughable stock imagery to show just how much of an improvement the new images are over the old…
Read MoreBest Buy Starts Using Recyclable Gift Cards
In an effort to be more green with its promotional products, Best Buy started using a gift card that’s completely recyclable. The “Go Green” gift card is made of paper, so customers can toss it right in their recycling bins when they’re done using them. Traditional PVC cards typically are not accepted in city recycling…
Read MoreTop U.S. Grocery Chain Partners with The Branding Agency Powered by Proforma
The Branding Agency Powered by Proforma, Richmond, Va., is proud to announce it has partnered with a leading global supermarket chain to support its employee recruitment efforts.…
Read MoreThe Wrap: Nike Brings Back NFL’s Color Rush Jerseys & More
NFL bring back Nike’s Color Rush jerseys; Under Armour unveils high-end clothing line; Business of Fashion dives into Amazon’s fashion ambitions; Alexander Wang partners with Adidas Originals; and company creates first robotically sewn T-shirt: Here’s what’s happening in the apparel world…
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