Arnold Palmer, known for being the first person to mix lemonade and iced tea (and also his legendary golf career), has formed a licensing agreement with Sport Casuals Inc., Boca Raton, Fla., for licensed apparel. According to Golf Digest, Palmer entered into a multi-year agreement with the apparel…
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Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: It’s National Donut Day! And yet we still had to come to work today. No fair.) Last week, PWS won its third battle in a row, and now will face…
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Staples, Framingham, Mass., announced on Tuesday that the board of directors and CEO Ron Sargent mutually have agreed that Sargent will step down from his position after the company’s Annual Meeting of Shareholders on June 14. Shira Goodman, president of North American Operations, will become interim CEO. This news comes shortly after a federal judge…
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Elevate Brand Marketing (formerly Big D Promos), Dallas, announced the promotion of Mike Tarter to the position of senior account manager. In this position, he will be responsible for several of the company’s key accounts, while remaining in charge of the creative team as well. “Mike has been a key contributor to our success and…
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It’s hard to leave money lying on the table. I’ve heard a lot of people eager for the sale, drooling over the pennies that could easily be had. “Money is money,” they will opine and blame and shame you for not picking up the easy bucks. Here’s the problem with the easy bucks: They keep…
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Prime Line, Bridgeport, Conn., announced that its “Sweet Sounds of Summer” sales contest began yesterday and includes music-themed prizes, such as New Orleans Jazz Festival and Rock & Roll Hall of Fame vacation packages, Fender guitars, and StubHub gift cards, for each order of $7,500 or more. The contest runs through August 31, and is…
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Adidas announced that it has agreed to sell Philadelphia-based sportswear company Mitchell & Ness in order to create budget space for a different strategy. Reuters reported that the buyer is a newly formed company primarily owned by Juggernaut Capital Partners, a U.S. private equity firm. We spoke with Peter Capolino, who took over the original Mitchell…
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As the Stanley Cup Finals continue, NHL officials have advised fans to stay on the lookout for counterfeit Pittsburgh Penguins and San Jose Sharks Stanley Cup merchandise. According to WPXI, the first thing…
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Most bands sell T-shirts (sometimes featuring spelling mistakes). Others sell hats, tote bags and other merchandise items. For the most part, we never have seen items too far out of the ordinary (unless anyone wants to take any of our ideas). That was until Radiohead, which made the oath years ago never to do anything…
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Promotional Products Association International (PPAI), Irving, Texas, announced Mary Dobsch, MAS, owner and president of Washington, Missouri-based supplier The Chest Inc., as the 2016 PPAI Woman of Achievement. The presentation of the PPAI Woman of Achievement award will take place during…
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