American Apparel has a new luxury T-shirt; Zara is launching an affordable athletic apparel line; a minor league baseball team in Ohio will wear election jerseys; Justin Bieber is forced to recall his Purpose tour merchandise; and a dress now exists that will display your tweets: Here’s what’s happening this week in the apparel world…
Read MoreSkate to Where the Puck Is—Lessons from ‘The Great One’
It’s up to you to create your future. Tough times require tough performances. Tough times bring out champions. The greatest hockey player in the history of the game—”The Great One,” Wayne Gretzky—was deemed too small, too wiry and too slow to be a force in the NHL by the so-called “experts.” But, he has a…
Read MoreMaple Ridge Farms’ President Cooks Up Scholarship Funding
Tom Riordan, president of Mosinee, Wisconsin-based Maple Ridge Farms, took a break from serving English butter toffee and chocolate sea salt caramels to make and serve a New Orleans favorite—andouille sausage and chicken gumbo—for the 33rd annual University of Wisconsin Education Assistance…
Read MoreSwatch Sticks to Plastic Smart Watches
To avoid competing with Apple, Switzerland’s Swatch Group has decided to steer its focus toward its plastic smartwatch technology. “It’s not that we have nothing in the pipeline—we are a huge producer in every segment in every category,” said Nick Hayek, chief executive for Swatch,…
Read MoreMontreal Pushes for Plastic Water Bottle Ban
According to USA Today, Montreal’s mayor, Dennis Coderre, is fighting to ban plastic water bottles. Recently, Montreal banned disposable plastic bags, which will start in 2018, and plastic water bottles are the city’s next frontier. “I raised the subject of plastic water bottles because it’s an environmental…
Read MoreHave Your Designs Been Flagged?
A flag is a symbol of unity. It’s a symbol of pride and belonging. When you put it on something, it’s the ultimate logo. At least that’s how I explain the appearance (and popularity) of the Maryland state flag on just about any product imaginable. I’ve been going to Baltimore for Orioles’ games my entire life and I went to college in Baltimore, too, so I’ve had time to see the trend of this seemingly discordant design take off…
Read MoreDaft Punk Advertises Merchandise with Retro Posters
The French electronic music duo Daft Punk has a lot of merchandise, like T-shirts, posters, yo-yos, skateboards and pens from Fisher Space Pen Co., Boulder City, Nev. While the band’s selection alone is impressive, their latest marketing technique is even more appealing: Each item is advertised in a style that’s reminiscent of ’80s magazine spreads.…
Read MoreMy Ideas for NCAA Basketball Tournament Promotions
The 2016 NCAA Basketball Tournament starts this week, and I just filled out the perfect bracket. A lot of people don’t have Temple winning the whole thing, but I sure do. (OK, I picked Michigan State. But I’ll still cheer for the Owls.) When people fill out their brackets, they can create any possible outcome…
Read MoreFossil Plans to Unveil More than 100 Wearable Products
According to 24/7 Wall St., accessory maker Fossil Group Inc. announced plans to introduce more than 100 wearable products spanning eight different brands. The products will be released in time for the 2016 holiday season for Chaps, Diesel, Emporio Armani, Fossil, Kate Spade New…
Read MoreWhich Presidential Candidate Spends the Most on Promotional Products?
Presidential campaigns spend a lot on branded merchandise, like signs, hats and T-shirts. But which 2016 candidate spends the most on political campaign products?
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