McDonald’s Sweden is trying something new with its Happy Meal boxes: virtual reality headsets. According to Adweek, the promotion is connected to the Swedish “Sportlov” holiday, when many families hit the slopes for a week of skiing. The virtual reality viewers, named Happy Goggles,…
Read More4 Children’s Promotions for Leap Day Babies
Today is leap day, which only happens every four years. Those who were born on Feb. 29 only get to celebrate every four years, which means (because of science) that they only have birthdays every four years. So, for all of you leap day babies who think you’re turning 40 this year, you’re really only turning…
Read MoreUniversity of Utah Ditches Merchandiser After Questionable T-shirt Post
The University of Utah Trademarks and Licensing Program said it will no longer do business with a Salt Lake City-based merchandise company following a post on social media of an inappropriate T-shirt. According to KSL.com, Offside Apparel, an independent business that sells Utah Utes memorabilia, posted a photo of another company’s design poking fun at…
Read MoreGoldstar Expands Sales Team
Goldstar, San Diego, announced the hiring of Lauren Balazs as Southwest regional sales manager. Based in Austin, Texas, Balazs will cover Texas, Oklahoma, Louisiana, Colorado and New Mexico. She has four years of industry experience on both the distributor and supplier sides of the business. “We are excited to have Lauren join Goldstar,” said Howard…
Read MoreRoyal Family Celebrating Queen Elizabeth’s 90th Birthday with Expensive China
Although Queen Elizabeth’s 90th birthday isn’t until April 21, that’s no reason why the Royal Collection Trust (RCT), a department of the Royal Household, can’t start selling commemorative china for a hefty price tag, according to The Independent. The souvenirs are set to feature…
Read MoreCommemorate Leonardo DiCaprio’s Oscar Win with Merchandise
If you stayed up late to watch the end of the 88th Academy Awards last night, then you probably saw Leonardo DiCaprio take home his first Oscar for “The Revenant.” Fans everywhere have long anticipated the night when Leo finally would win the coveted award, and it’s no surprise that people already have started selling merchandise…
Read MoreKaeser and Blair Complete Lighting System Conversion
Batavia, Ohio-based Kaeser and Blair has just completed a total conversion of its lighting systems to L.E.D. lights. The conversion involved more than 350 individual lighting fixtures containing 1,200 individual lighting instruments. By replacing four 4’ fluorescent tubes with three 4’ L.E.D. devices in each ceiling fixture, the company predicts it will reduce electrical consumption by two-thirds.…
Read MoreConverting Accounting Software to Quickbooks
Question: What is involved in converting from my current accounting software to QuickBooks? Answer: Converting from other ad specialty systems, such as ASI ProfitMaker, OrderMaster, AIA or Proforma, involves planning and attention to detail, and it is a routine procedure. QuickBooks is user-friendly, which has something to do with it being the No. 1 accounting…
Read MoreLands’ End Apologizes for Featuring Feminist Gloria Steinem Amid Backlash
Dodgeville, Wisconsin-based retailer Lands’ End has received a multitude of customer complaints following a photo shoot and interview with famous women’s rights activist, Gloria Steinem. According to Forbes, the disapproval sparked Lands’ End to issue an apologize, resulting in all mentions of Steinem being omitted. Steinem’s…
Read MoreMalaysian High Court Calls T-shirt a Security Threat
A Malaysian High Court upheld a government order claiming a certain T-shirt is a national security threat. The shirts say “Bersih 4,” which is the name of an anti-government demonstration that took place in the Malaysian capital city Kuala Lampur last August.…
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