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  • December 9, 2025 Denise Gustavson
    Her Imprint: Liz Richardson on Sustainable Printing, Culture-First Leadership & Building Indigo Ink
    Liz Richardson, co-founder and co-owner of Indigo Ink, shares how she and her...
    Featured News Homepage News 
  • December 9, 2025 Toni McQuilken
    Amazon Considering Cutting Ties with USPS
    Amazon’s contract with the USPS, which has had a partnership with the...
    Featured News Homepage News Postal 
  • December 9, 2025 Promo Insiders
    Promo Insiders: How To Build an Authentic Brand With Atlanta Hawks CMO Melissa Proctor
    The keynote speaker at ASI Orlando in January offers her top tips...
    Featured News Homepage News 
  • December 9, 2025 Hannah Rosenberger
    You Can Do (Almost) Anything With Pantone’s 2026 Color of the Year: Cloud Dancer
    The slightly off-white hue is meant to be a “blank canvas” and...
    Featured News Homepage News 
  • December 8, 2025 Mike Philie
    Why Print Sales Need a Reset & Where Leaders Should Start
    To take a page out of Jordan Belfort’s story, don’t sell the...
    Featured News Homepage News 
Her Imprint: Liz Richardson on Sustainable Printing, Culture-First Leadership & Building Indigo Ink

Her Imprint: Liz Richardson on Sustainable...

December 9, 2025
Amazon Considering Cutting Ties with USPS

Amazon Considering Cutting Ties with USPS

December 9, 2025
Promo Insiders: How To Build an Authentic Brand With Atlanta Hawks CMO Melissa Proctor

Promo Insiders: How To Build an...

December 9, 2025
You Can Do (Almost) Anything With Pantone’s 2026 Color of the Year: Cloud Dancer

You Can Do (Almost) Anything With...

December 9, 2025

Custom Shoes Continue To Evolve in Promo

With Crocs recently becoming a listed ASI supplier, the appeal of branded footwear is on the rise.

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End-Buyer Research: Ages 55+

ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics. 

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S&S Activewear Completes the Acquisition of alphabroder

For now, the firms will go to market under their respective brand offerings backed by their existing distribution channels. Changes to decoration offerings are planned.

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Group Bayport Acquires Majority Stake in Promo/Print Firm Optamark

The acquiring company, a global provider of personalized products in a range of categories, also purchased NorthCape – a firm that specializes in custom outdoor covers, furniture and cushions.

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Two Strong Views Into Growth Strategies

This article highlights the investment and growth efforts of two commercial printing companies, one mid-sized and one massive, and provides a view into the reasoning behind their efforts.

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Flannel Shirts Stand the Test of Time

A workwear staple that became part of the grunge uniform in the ’90s, the layering piece is back in the spotlight again.

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Print-on-Demand Provider Spoke Custom Opens New Headquarters

The new 107,000-square-foot facility doubles production capacity for the company, which is a subsidiary of Counselor Top 40 supplier PCNA.

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Ball State Inks Influxer NIL Deal for Student-Athlete E-Commerce Stores

It’s a notable new example of a Division I university working to create a profit-sharing incentive for its athletes using branded merchandise and online platforms.

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Promo Pros Aid Devastated NC Communities in the Wake of Helene

Stephen McFadden of The Specialty Company was among those taking action and encouraging support.

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Is It Time to Start a Blog?

October 2, 2024October 2, 2024 Bill Prettyman

It seems that every business leader has a blog these days. If you don’t, should you? It might surprise you to know that the answer is not always yes.

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Marketing and Salesbill prettyman, Blog, Marketing, wise

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