BIC Graphic, Clearwater, Fla., recently announced the launch of the BIC Super Clip. The new twist-action retractable pen features an extra large clip, perfect for britePix—BIC’s proprietary, photographic-quality imprint technology that brings brand messages to life.
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Charles River Apparel, the supplier based in Sharon, Mass., announced the results of its third annual ‘Tis the Season for Giving charitable campaign, donating a total of 3,000 garments to the homeless during the 2013 holiday season.
Read MoreThe trade show doors opened this morning at the 2014 PPAI Expo in Las Vegas. Promo Marketing is in attendance to bring you on-the-floor coverage throughout the show.
Read MoreOn Jan. 13, 2014, Promotional Products Association International (PPAI) announced a new requirement for any company exhibiting at its trade shows or otherwise promoting itself through the organization. Now, in order to promote itself through PPAI’s channels, a business will have to designate one employee as a “product safety ambassador.” This employee will will have to complete a minimum of four hours of product safety education every two years in order for the business to use PPAI’s services to market itself. The initiative has been named the Product Safety Awareness Program.
Read MoreOn Jan. 13, top 50 promotional products supplier Prime Line announced that it had acquired industry direct sourcing companies R.O.I. by Source Abroad and Get It Global in separate transactions. In an interview with Promo Marketing, Jeff Lederer, president of the Bridgeport, Connecticut-based Prime Line discussed how the acquisitions came about and what it means for the company. Below, read Lederer’s thoughts on overseas sourcing, what it means for the company and for distributors, and what to expect in 2014.
Read MoreBullet, a subsidiary of Polyconcept North America, recently announced the launch of 96 new items to help boost distributor sales for the New Year. From bags to technology, Bullet has the products its distributors need at the low prices they have come to expect.
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Who made that cool new product?!? You are just returning back from the PPAI Expo in Las Vegas when your client calls you with an urgent request for an important event and needs ideas today to place the order and have it delivered. You recall seeing three or four perfect items for the event, but you can’t recall which vendor had the items and you don’t know the proper keywords to find them in an online product search.
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3-D printing made quite a splash at CES 2014. Are you buying into the hype, and how does this technology affect the print and promo industry?
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Want to get more done during the day? Try telling jokes.
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We’re getting into the 2014 winter trade show season and anyone reading this has varying experiences with past shows. You’ve either participated in several and know exactly what you want to accomplish—or you have attended few (or none) and may have levels of excitement or anxiety.
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