AAkron Line, Akron, NY, announced that it has been named the exclusive supplier and decorator of A.T. Cross writing instruments in the promotional products industry. Founded in 1846, Providence, Rhode Island-based A.T. Cross Company is a global innovator of fine writing instruments. Effective immediately, distributors can find A.T. Cross writing instruments available for laser engraving,…
Read MoreBisquick played a special role in season 5 of “Fargo.” To celebrate, General Mills made fewer than 100 special edition boxes for sale in the small town of Scandia, MN, which serves as the setting for the show.
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Boundless Network, Austin, TX, announced last week that it has acquired Mason, Ohio-based distributor Touchstone II LLC (“Touchstone”). Charley Dean, chairman of Boundless, said that the acquisition bolsters Boundless’ abilities in warehousing and fulfillment, creative services, and enterprise technology, due to Touchstone’s BrandEQ System for brand-building and merchandise curation. The program is primarily used for…
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After Hanes indicated at the end of last year that it would sell its Champion brand, word on the street is that it set the bidding at $1.4 billion.
Read MoreThe age demographics of the promotional products industry are changing. Millennials are now well into their 30s, and Generation Z is starting to graduate college and fully establish itself as a part of the workforce. Because of this, a lot of distributors who are firmly established in the promotional products industry don’t know a life…
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After nearly three decades in wholesale apparel manufacturing, Lane Seven Apparel announces its step into direct-to-consumer (DTC) with the launch of an e-commerce retail store.
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Resuable bags sold like hotcakes in 2023, and it seems that 2024 is going to be no different.
Read MoreOne of the best ways a distributor can attain new business is through referrals. Often, these come from a customer who was especially impressed by the way you handled a deal.
Read MoreThe internet got mad at an influencer for selling a $120 tote bag. It’s expensive, but is it really just good business and knowing one’s audience?
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While promotional products distributors and apparel decorators work together in the same industry, it’s not uncommon for distributors and related salespeople to be unfamiliar with apparel decoration processes and the nuances that come with them.
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