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  • December 23, 2025 Summer Gould
    Direct-Mail Predictions for 2026
    Here are the practical, grounded trends that could shape direct mail in...
    Featured News Homepage News 
  • December 23, 2025 Tim Andrews
    Why People Are Still the Future of Promo: A Message From (the Real) Tim Andrews
    AI is a game-changing innovation, but the real power lies in how...
    Featured News Homepage News 
  • December 23, 2025 Sara Lavenduski
    PCNA Promotes Emily Douglas to VP of Revenue Operations
    Douglas joined the Counselor Top 40 supplier in 2018 and was most...
    Featured News Homepage News Just Hired 
  • December 23, 2025 Cassie Green
    Making Sense of M&A Activity in the Apparel Decorating Community
    A quick word on mergers and acquisitions in the apparel industry and...
    Apparel Featured News Homepage News 
  • December 22, 2025 Gabby Houck
    Wide-Format Printer Color Reflections’ Eric Burger Discusses Early Days & Growth
    Eric Berger, owner of Color Reflections, discusses the company's early days, its...
    Featured News Homepage News 
Direct-Mail Predictions for 2026

Direct-Mail Predictions for 2026

December 23, 2025
Why People Are Still the Future of Promo: A Message From (the Real) Tim Andrews

Why People Are Still the Future...

December 23, 2025
PCNA Promotes Emily Douglas to VP of Revenue Operations

PCNA Promotes Emily Douglas to VP...

December 23, 2025
Making Sense of M&A Activity in the Apparel Decorating Community

Making Sense of M&A Activity in...

December 23, 2025

Promo Insiders: Reflections From PRINTING United Expo 2025

ASI Media editors share the biggest trends and takeaways from the show.

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Don’t Stop Believing: Breaking the Growth Ceiling

Print business leaders often think the biggest challenges are talent, technology, or market conditions. Not dismissing these at all, but one that is often overlooked is internal, the belief that we’re already doing all we can.

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Executive Perspectives: Shawn LaFave on the Power of Education

The president and chief branding consultant of North Georgia Promotions has embraced best practices to maximize business and focuses on solutions that offer clear value.

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PRINTING United Expo 2025 Wrap-Up: Stats, Figures & Storylines From Orlando

Across more than 1 million square feet of exhibition space and countless education sessions, here are the main takeaways from the annual trade show.

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PRINTING United Expo 2025: Decoration Trends & Equipment Upgrades

Advancements in direct-to-film, on-demand production and UV printing were among the solutions touted by equipment makers.

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Theresa Hegel & Gabby Houck Talk About the Converging Worlds of Print & Promo

Theresa Hegel, executive editor of special projects and sustainability for ASI, sat down with Gabby Houck, associate content editor for PRINTING United Alliance’s Printing and Packaging group, to discuss the convergence of print and promo, specifically in the wide-format segment.

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Someone’s Calling Your Customer Right Now

Someone will call your client. Make sure they don’t stand a chance.

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PRINTING United Expo: Hard Goods Trends & Conversations From the Show Floor

What promo suppliers were showing print buyers and sellers from the promotional products world.

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PRINTING United Expo 2025: Display Trends From the Show Floor

Illumination, adhesives and task-specific designs can set your event display apart from the rest.

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U.S. & China Officials Reach Tentative Tariff Agreement

The current framework would avert the additional 100% tariff on China that Trump threatened earlier this month, ahead of the president’s meeting with Chinese leader Xi Jinping on Thursday.

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