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  • August 27, 2026 Emily Wilson
    Editor’s Picks: Electronics & Tech Accessories
    These smart picks bring more convenience, connectivity and fun to daily routines.
    Featured News Homepage News 
  • August 27, 2026 Tara Lerman
    Hit Promotional Products Opens 800,000-Square-Foot Ohio Facility
    The project doubles the Counselor Top 40 supplier’s existing footprint in greater...
    Featured News Homepage News 
  • August 27, 2026 Allee Bruce
    B Squared Broke the Mold on Corporate Event Solutions
    In a 10,000-square-foot space on the seventh floor of a New York...
    Featured News Homepage News 
  • August 26, 2026 Sara Lavenduski
    Canadian Promo Leaders React to New Tariff Developments
    The new 50% duties on Canadian products and Canada’s planned reciprocal levies...
    Featured News Homepage News 
  • August 26, 2026 Brendan Menapace
    How Print on Demand Is Transforming Corporate Merchandise Programs
    By reducing inventory risk and expanding choice, print on demand is fundamentally...
    Featured News Homepage News 
Editor’s Picks: Electronics & Tech Accessories

Editor’s Picks: Electronics & Tech Accessories

August 27, 2026
Hit Promotional Products Opens 800,000-Square-Foot Ohio Facility

Hit Promotional Products Opens 800,000-Square-Foot Ohio...

August 27, 2026
B Squared Broke the Mold on Corporate Event Solutions

B Squared Broke the Mold on...

August 27, 2026
Canadian Promo Leaders React to New Tariff Developments

Canadian Promo Leaders React to New...

August 26, 2026

The First 90 Days: A Conversation With ASI CEO Ashish Mittal

ASI Chairpersons Matthew Cohn and Stephanie Cohn Schaeffer sat down for a candid interview with Mittal to reflect on his first three months with the company and his plans for the future.

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U.S. Will Not Renew the U.S.-Mexico-Canada Agreement

Now, the three North American countries will negotiate specific terms of the treaty ahead of its 2036 expiration date.

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PCNA Appoints Josh Militello as CEO

Neil Ringel is retiring after seven years with the company but will remain active as an adviser and member of the Board of Directors.

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ASB Names Justin Zavadil CEO & President

Founder and former CEO Larry Zavadil will step down from his current role, but remain on as chairman of the board.

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Printing’s Alive: Jay Busselle on Innovating Print Culture: Leadership, Mentorship & Marketing in a Changing Industry

In this episode of Printing’s Alive, Warren Werbitt and Jay Busselle discuss the evolving challenges in the print industry, focusing on engaging youth and the impact of figures like Gary Vee.

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Promo Insiders Deep Dive: The Hidden Complexity of the Tariff Refund Process

A trio of experts discuss how promo companies can successfully claim their tariff refunds in the inaugural episode of our new in-depth podcast.

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7 Ways To Get More Results From Your Direct Mail Campaigns

Direct mail remains one of the most effective marketing channels available today, but success isn’t about sending more mail. It’s about sending smarter mail.

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As Drinking Habits Shift, Alcohol Brands Double Down on Meaningful Promo

Alcohol consumption among Americans is on the decline, but brands are still turning to experiential, retail-forward products to stand out in a saturated market.

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How Cooks Who Feed Serves up Social Impact

In 2019, Seema Sanghavi created the Ontario-based company that makes sustainable kitchen linens to help women in India find paid work.

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Tees or Towels? NBA Playoff Promo Sparks Debate

For the past few months, NBA fans have been arguing online over whether teams should give out T-shirts or rally towels. Counselor took a look at which proved more popular over the course of the 2026 playoffs.

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