The new in-depth study of the European promotional products industry builds on ASI Research’s initial groundbreaking report on the market, which launched in 2023.
Read MoreASI Research Exclusive: Europe’s Distributors Top $14B in Annual Sales
Nike Announces Co-Branding Partnerships With LEGO, MoMA
The sportswear company released a line of co-branded MoMA socks, with the promise of more through a multi-year deal with LEGO.
Read MoreAs Port Strike Looms, Suppliers Prep & Adapt
The product providers to the $26.1 billion North American merch market believe that, despite the considerable disruption that could come with a strike, their stock levels will stay strong through year’s end.
Read MorePromo Firms Recognized on Inc. 5000 List
The annual list ranks the fastest-growing private companies in the U.S.
Read MoreOutdoor Cap Names New Head of Technology
Tom Arens has experience developing and managing IT teams at Fortune 100 companies and startups. Now, he’s joining Counselor Top 40 supplier Outdoor Cap Company (asi/75420) as head of technology. Arens’ charge is to foster collaboration and innovation to drive successful projects and improve the hat-making company’s…
Read MoreYour Fall Sales Plan
Watch this week’s Short Attention Span Sales Tip here. Good morning! Well, here we are. It’s the last week before the three most important selling months of the year. What’s your plan? I roll out this same message every year at this time because I believe it’s one of the most important sales tips I…
Read MoreStop Over-Automating Your Emails
Targeted email automation can be great I use it a lot: I can send a targeted response to someone. If they click on a link in a previous email and I can send them more information or an offer to encourage them to take action. If they don’t, I can send them a reminder. But…
Read MoreWorst Case Scenarios: Sales Edition
Salespeople are, by nature, optimists. If they weren’t, they would never be able to endure the beatings taken along the way to a successful career. Tomorrow will always be better than today. Your business will grow. Your client base is secure and your customers are happy.…
Read MoreEnd-Buyer Research: Companies With 501-1,000 Employees
ASI Research has launched a new series profiling the people distributors work with most closely: end-buyers. Each week we’ll release a new data set that spotlights one of eight markets and looks at end-buyers through demographics such as gender, region and company size. Read the previous entries in our End-Buyer research series. Companies with more than 500…
Read MoreStran Acquires Casino Loyalty Company Gander Group, Projects Over $100M In 2024 Sales
Stran Promotional Solutions (asi/337725), a Counselor Top 40 distributor, has acquired the assets of Gander Group, a California-based provider of casino continuity and loyalty programs that generated more than $34 million in 2023 revenue. The move represents a deeper push by Quincy, MA-headquartered Stran into the gaming and entertainment…
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