Pantone Announces 2023 Color of the Year: Viva Magenta

Pantone, the authority on all things color, announced its 2023 Color of the Year: Viva Magenta (Pantone 18-1750). https://twitter.com/pantone/status/1598473605574270978 Each year, the Pantone Color Institute selects a shade (or two) to represent not only what color is going to be popular in product design and fashion, but also represents the current state of the world.…

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Koozie Group Sources Sustainable Paper Stock for Best-Selling Categories

The paper used by Koozie Group in most of its calendars and all of its paper mouse pads, Souvenir Sticky Note pads, and Souvenir scratch pad products now comes from facilities certified by either the Sustainable Forestry Initiative (SFI) or the Forest Stewardship Council (FSC). These two organizations are the gold standard for responsible forestry…

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Coworking Together & Scaling Your Business in Today’s World

”Coworking is about different personalities, different entrepreneurs, and what they are looking for,” Natasha Mohan says. “Sitting down with them, understanding their business model, understanding their business goals and needs, and making them happy to engage with a company and a team that is going to help them fulfill those.” The Founder and CEO of…

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The Impossible Dream?

Recently I was talking with a highly respected supplier and social media influencer about my blog, Million Dollar Mindset; and my video series, Million Dollar Monday. She told me that perhaps my using the word “Million Dollar” was too much. She felt that most people cannot relate to making a million dollars, even as a…

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How Integrated Labels Can Save You Money, Resources and Headaches

For as much progress as there has been in the print industry, it’s still common to see fulfillment and distributor locations use pick or pack lists to pull items and separately print a shipping label after the product has been pulled and packed. But there’s a bigger picture at play here. Let’s say a warehouse…

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Tales from a Top Executive: Patricia Dugan

As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Patricia “Pat” Dugan, MAS, vice president of sales and marketing, Budgetcard Inc., Attleboro Falls, Massachusetts. Here, she talks shop, reflects on the future of networking and shares how the pandemic…

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